Threads expands Hidden Words to let users filter out words, phrases, and emoji; Threads is also testing a way to mute notifications and controls for quote posts
Threads had already broadened its discovery tooling through keyword search across its markets and tested tag-based organization, making this a complementary shift toward giving people more control over what reaches them.
The quote-post experiment quickly became a product commitment: later coverage records a rollout of quote permissions for all users. Together, the changes add interaction governance alongside discovery features.
First-order effects
Threads users can exclude chosen terms, phrases, and emoji from their experience, while participants in the test can reduce notification noise and set boundaries around quote posts.
Creators and other frequently quoted accounts gain a direct mechanism to limit who can quote their posts; Threads must support those settings in its notification and posting flows.
Second-order effects
Quote-post permissions can change how conversations spread: users who restrict quoting trade some open redistribution for more control over unwanted engagement.
The rollout raises the baseline for granular safety and audience controls as Threads continues adding discovery and community features, including its earlier tag experiment.
Third-order effects
If these controls continue to expand, Threads’ moderation model shifts further from uniform platform rules toward user-configured controls over reach, replies, and notifications.
That approach can make the service more adaptable to different community norms, but it also makes the clarity and consistency of each control surface increasingly important.
The trend: Social platforms are pairing discovery features with finer user-level controls over how content is surfaced, reshared, and discussed.
Today on Threads, we're expanding Hidden Words, which until now only were applied to replies, so you can filter out unwanted content from feeds, search, profiles, and post replies on Threads. We're also testing ways to select who can quote you and the ability to mute notificatio…
I've been using the Hidden Words feature to filter out content for a few weeks and it's greatly improved my Threads experience. My only quibble (which I admittedly have not filed a bug for) is that an option to unhide content on a onetime basis would be great. I filter out post…
NEW! Threads is adding new hidden word features The Hidden Words feature can now filter out unwanted content from feeds, search, profiles, and post replies. Threads is also testing ways to select who can quote you and the ability to mute notifications on your posts. Threads up…
Another feature straight from my list of anti-harassment features social platforms should adopt, quote controls. The @threads team is killing it in all the ways I always wanted Twitter to solve these problems. https://mergesort.craft.me/...