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Investor letter: Shein announces a “supply chain as a service” initiative, offering its supply chain infrastructure and tech to outside brands and designers

China-founded fashion giant shifts business strategy as it faces U.S. challenges  —  China-founded Shein has built … X: @jchengwsj and @wsj X: Jonathan Cheng / @jchengwsj : China-founded Shein has built a fashion empire by pioneering a small-batch manufacturing model. Now, it's opening it up to global brands, a shift in strategy as Shein faces challenges in the U.S., its biggest market. @shenlulushen https://www.wsj.com/... https://www.wsj.com/... @wsj : Shein has built a bargain fashion empire with a pioneering small-batch manufacturing model. Now it is planning to open that up to global brands and designers. https://www.wsj.com/... https://www.wsj.com/... Expand More For Next Unexpand More For Next

Wall Street Journal Shen Lu

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  • @jchengwsj Jonathan Cheng on x
    China-founded Shein has built a fashion empire by pioneering a small-batch manufacturing model. Now, it's opening it up to global brands, a shift in strategy as Shein faces challenges in the U.S., its biggest market. @shenlulushen https://www.wsj.com/... https://www.wsj.com/...
  • @wsj @wsj on x
    Shein has built a bargain fashion empire with a pioneering small-batch manufacturing model. Now it is planning to open that up to global brands and designers. https://www.wsj.com/... https://www.wsj.com/...