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Walmart's PhonePe debuts its Indus Appstore for consumers, with over 200K apps; the Android app store is available as an app that users will have to sideload

India Ka Appstore Discover apps from an Appstore that's made just for you Indus App Store : PhonePe Unveils Indus Appstore: A Game-Changer in India's Digital Journey Sarvesh Mathi / MediaNama : Views: The opportunities and challenges for PhonePe's Indus Appstore Shaurya Tomer / Hindustan Times : PhonePe launches Indus Appstore, challenges App Store and Google Play duopoly; 5 things to know Telegraph India : PhonePe launches homegrown Android-based mobile app store, aims to take on Google Ivan Mehta / TechCrunch : PhonePe aims to be a top Google Play alternative in India — but it has a challenging road ahead PYMNTS.com : PhonePe Launches App Store Localized for India, Allowing Third-Party Payments Pradeep Viswav / MSPoweruser : PhonePe launches Indus Appstore, challenging Google Play Store dominance in India Livemint : PhonePe launches Indus Appstore to rival Google Play Store in India Inc42 Media : PhonePe Launches Indus Appstore To Take On Google, Apple The Economic Times : PhonePe launches made-in-India Indus Appstore to take on Google, Apple Asmita Dey / Times of India : PhonePe takes on Google with launch of Indus Appstore Bloomberg : Walmart's PhonePe Launches India Mobile App Store to Rival Google Aryaman Gupta New Delhi / Business Standard : Fintech major PhonePe takes on Google, Apple with homegrown Indus Appstore Naina Sood / Moneycontrol : PhonePe's Indus Appstore will give the right visibility to Indian apps: Amitabh Kant Mohammad Haris / News18 : PhonePe Launches Indus Appstore As Made-In-India Rival To Google Play Store Vanshika Malhotra / MySmartPrice : ‘Made in India’ Indus Appstore Launched; Now Available to Download Vikas SN / Moneycontrol : PhonePe launches Indus Appstore, a made-in-India rival to Google Play Store

TechCrunch Manish Singh