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Chronicles

The story behind the story

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A look at the decline of Quora, which used to stand out as an accuracy-focused, knowledge-centric platform but is now filled with bizarre, AI-generated entries

This raised the issue of consent and ownership, as Quorans had to decide whether to consent to the new terms or take their work and flee. Mastodon: @glenngabe@mas.to , @waxy@xoxo.zone , @juergen_hubert … , @stefan@stefanbohacek.online , and @overholt@glammr.us X: @iethics , @tobywalsh , @pahwa_nitish , @scottnover , @pahwa_nitish , @caspiancey , @slate , @pahwa_nitish , @iethics , and @dannygroner Forums: Hacker News and Slashdot Mastodon: Glenn Gabe / @glenngabe@mas.to : So, users are upset with a drop in quality overall (and AI responses), yet Google's “hidden gems” update rewarded Quora big-time (see screenshot below).  Let's see how things go with the next few major Google algorithm updates -> … @waxy@xoxo.zone : Why Quora isn't useful anymore: a failure of content moderation, SEO spam, bad financial incentives, and a hard pivot to AI, its shutdown is only a matter of time https://slate.com/... @juergen_hubert@thefolklore.cafe : Let me repeat my earlier hypothesis that there's a real niche for a #Fediverse - based #Quora alternative.  —  The federal approach to moderation, while it has its warts, is still a lot better than what commercial social media sites are willing offer. … Stefan Bohacek / @stefan@stefanbohacek.online : A classic story of #enshittification #PlatformDecay:  —  “The company established a Top Writer program for Quora's best and most fervent answer-writers, built a system that incentivized thoughtful discussion.  There was a moderation team, a review team, and a support team [...] … John Overholt / @overholt@glammr.us : This seems like an opportune moment to remind you that Ask MetaFilter ( https://ask.metafilter.com) is a question and answer site that's 100% powered by human posters, strong community norms, and proactive moderators. https://slate.com/... X: @iethics : “[T]he company slashed budgets, shrinking the moderation teams, the customer support apparatus, and the Top Writer initiative.... All these choices led to more unchecked spam and a deluge of trolls, which volunteer users could not hold off on their own”: https://slate.com/... Toby Walsh / @tobywalsh : “Eventually Quora will be robot questions, robot answers, and nothing else.” I wonder how the site will answer the question of why Quora died, if anyone even bothers to ask https://slate.com/... via @slate Nitish Pahwa / @pahwa_nitish : indeed, the story of what happened to Quora is a warning for the rest of the internet in the A.I. age: https://twitter.com/... Scott Nover / @scottnover : “The tragedy of Quora... is that it took all of that goodwill, community, expertise, and curiosity and assumed that it could automate a system that equated it, apparently without much thought to how pale the comparison is.” — @pahwa_nitish https://slate.com/... Nitish Pahwa / @pahwa_nitish : you may have noticed that Quora's Q&As are quite bizarre now. I spoke with several longtime Quorans, and they told me how a site once dedicated to the pursuit of knowledge devolved into a mess of spam and sludge—even *before* A.I. got to it. my latest: https://slate.com/... H.E. Cas Piancey / @caspiancey : It's amazing how everywhere I turn I see a16z destroying something once functional @slate : The hell of the new internet came for one of our best online communities. https://slate.com/... Nitish Pahwa / @pahwa_nitish : but it's not just A.I.—it's a cautionary tale about the exuberance of the zero-interest-rate era, the perils of overrelying on SEO, the folly of neglecting content moderation and user safety, and why Web 2.0 never cared about its most creative users, despite the lofty claims @iethics : “And then came #AI. As the spamming bots got even worse, #Quora changed the terms of service and did away with BNBR, then automated the moderation process. Needless to say, it did not improve the situation on the site”: https://slate.com/... #ethics #internet #tech #business Danny Groner / @dannygroner : “It's not that all Quorans want to leave, but it's hard for them to choose to remain on a website where they now have to constantly fight off errors, spam, trolls, and even account impersonators.” https://slate.com/... Forums: Hacker News : How Quora died Slashdot : Is AI Hastening the Demise of Quora?

Slate Nitish Pahwa

Context & Ripple Effects

Quora’s quality problem follows a retreat in the human systems that differentiated a knowledge platform: budget cuts reduced moderation, customer support, and the Top Writer program, while revised terms put contributors’ consent and ownership choices in sharper relief.

The pattern extends beyond one Q&A service. Reports of bots displacing artists on DeviantArt and, later, moderators confronting AI slop on Reddit show how inexpensive synthetic submissions can test communities whose value depends on trusted human participation.

First-order effects

  • Quora users and contributors face a less dependable question-and-answer archive, with automated moderation failing to resolve spam and low-quality AI entries.
  • Contributors must weigh accepting Quora’s changed terms against leaving with their work, while reduced support and recognition weaken incentives to keep contributing.

Second-order effects

  • Google’s hidden-gems update boosting Quora’s visibility can route more search users to material whose quality is under pressure, making search distribution a more consequential part of Quora’s trust problem.
  • Human-moderated alternatives such as Ask MetaFilter, and a potential Fediverse-based Q&A option, gain a clearer differentiation around community norms and review rather than content volume.

Third-order effects

  • If platforms continue cutting stewardship while synthetic content becomes cheaper to produce, knowledge communities may increasingly compete on provenance, moderation capacity, and contributor governance rather than breadth of answers.
  • The likely structural tension is between algorithmic distribution that rewards abundant indexable content and the costly human review needed to preserve a platform’s credibility; outcomes will depend on whether platforms fund that review.

The trend: Quora is one instance of generative editorial debt: platforms that substitute automation for community stewardship risk turning accumulated user knowledge into low-trust synthetic inventory.

Discussion

  • @iethics @iethics on x
    “[T]he company slashed budgets, shrinking the moderation teams, the customer support apparatus, and the Top Writer initiative.... All these choices led to more unchecked spam and a deluge of trolls, which volunteer users could not hold off on their own”: https://slate.com/...
  • @tobywalsh Toby Walsh on x
    “Eventually Quora will be robot questions, robot answers, and nothing else.” I wonder how the site will answer the question of why Quora died, if anyone even bothers to ask https://slate.com/... via @slate
  • @pahwa_nitish Nitish Pahwa on x
    indeed, the story of what happened to Quora is a warning for the rest of the internet in the A.I. age: https://twitter.com/...
  • @scottnover Scott Nover on x
    “The tragedy of Quora... is that it took all of that goodwill, community, expertise, and curiosity and assumed that it could automate a system that equated it, apparently without much thought to how pale the comparison is.” — @pahwa_nitish https://slate.com/...
  • @pahwa_nitish Nitish Pahwa on x
    you may have noticed that Quora's Q&As are quite bizarre now. I spoke with several longtime Quorans, and they told me how a site once dedicated to the pursuit of knowledge devolved into a mess of spam and sludge—even *before* A.I. got to it. my latest: https://slate.com/...
  • @caspiancey H.E. Cas Piancey on x
    It's amazing how everywhere I turn I see a16z destroying something once functional
  • @slate @slate on x
    The hell of the new internet came for one of our best online communities. https://slate.com/...
  • @pahwa_nitish Nitish Pahwa on x
    but it's not just A.I.—it's a cautionary tale about the exuberance of the zero-interest-rate era, the perils of overrelying on SEO, the folly of neglecting content moderation and user safety, and why Web 2.0 never cared about its most creative users, despite the lofty claims
  • @iethics @iethics on x
    “And then came #AI. As the spamming bots got even worse, #Quora changed the terms of service and did away with BNBR, then automated the moderation process. Needless to say, it did not improve the situation on the site”: https://slate.com/... #ethics #internet #tech #business
  • @dannygroner Danny Groner on x
    “It's not that all Quorans want to leave, but it's hard for them to choose to remain on a website where they now have to constantly fight off errors, spam, trolls, and even account impersonators.” https://slate.com/...