Google plans a November policy update requiring election advertisers to prominently disclose when their ads contain generative AI-based images, video, or audio
Google will soon require that all election advertisers disclose when their messages have been altered or created by AI tools. Afaik, that's the first company from big tech requiring such disclosures on generative AI content in political ads https://www.bloomberg.com/... See also Mediagazer
Bloomberg Davey Alba
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Discussion
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@carnage4life
Dare Obasanjo
on threads
This policy is silly. Will Google also have a prominent disclosure if an election ad used Photoshop or Final Cut Pro? The policy would make more sense as a disclosure on any election ads with doctored images or video not focusing one technology for making fake videos. …
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@daveyalba
Davey Alba
on x
New—Google will soon require that all election advertisers disclose when their messages have been altered or created by AI tools. Afaik, that's the first company from big tech requiring such disclosures on generative AI content in political ads https://www.bloomberg.com/...