Adam Mosseri and current and former employees recount how Threads came to life with a small team focused on shipping a bare-bones app on a breakneck schedule
A company in crisis went back to basics to deliver a viral hit. But can Adam Mosseri's bare-bones Twitter clone reinvigorate an aging tech giant?
The company tells me that Kanye's account has a gold check because it views “Ye” as Kanye West's overall brand. It's unclear if he will run ads, but as a gold checkmark verified organization, he has the ability to do so.
Here's the inside story of how Meta decided to take on Elon Musk—and how @mosseri's team hacked together Threads in seven months, pushing up the launch to capitalize on Twitter's stumbles. By me and @NaomiNixWrites: https://www.washingtonpost.com/ ... [image]
Incredible detail in this story from @NaomiNixWrites and @WillOremus about Meta's decision to take on Musk with Threads. It all began when Adam Mosseri was vacationing in Italy and got a late night call from Mark Zuckerberg https://www.washingtonpost.com/ ...