Sources: TikTok is aiming for $20B in global e-commerce GMV in 2023, more than quadruple the $4.4B in 2022, after TikTok Shop's rapid growth in Southeast Asia
but it faces big challenges PYMNTS.com : Report: TikTok Plans to Quadruple Its eCommerce Network Jofie Yordan / Tech in Asia : TikTok Shop bets on SEA to reach $20b revenue target in 2023: report Anirudh Saligrama / Reuters : TikTok seeks up to $20 bln in e-commerce business this year - Bloomberg News Sam Gutelle / Tubefilter : TikTok Shop is struggling to catch on in the West, but it's a hit with some indie authors Tweets: Zheping Huang / @pingroma : SCOOP: TikTok wants to quadruple the size of its e-commerce business to as much as $20 billion this year, despite the risk of getting banned by the US https://www.bloomberg.com/... w/ @oliviapohtech & @AlexBarinka