Internal document: Twitter's US ad revenue from April 1 to the first week of May fell 59% YoY to $88M; sources say that performance is unlikely to improve soon

In internal forecasts, the company projected that ad sales would keep declining, handing a tough challenge to its new chief executive.

New York Times 2023-06-05

@chris.chabot.dev Chris Chabot on bluesky
Twitter ad revenue was growing rapidly to 4.46b in 2021 — Since Elon took over that dropped to only half that — Worst performance as CEO ever?
@triketora.bsky.social Tracy Chou on bluesky
we are in the “find out” stage of fuck around
@marisakabas.bsky.social Marisa Kabas on bluesky
that's the good shit — https://www.nytimes.com/... [image]
@scottjshapiro Scott Shapiro on x
Twitter to recoup revenue by being everyone's Everything app. https://www.nytimes.com/...
@ericswalwell Eric Swalwell on x
Seems like a good place to launch a presidential campaign from https://www.nytimes.com/...
@adamkovac Adam Kovacevich on x
I'm sure Elon thinks Twitter's ad woes are just an “ineffective sales team” problem, and that Yaccarino's Rolodex will fix it. They left because of Elon's own policies and tweets. https://www.nytimes.com/...
@conorsen Conor Sen on x
Is there any other high profile example of an own goal on this level? None of this had to happen. https://twitter.com/...
@dicktofel Richard Tofel on x
Most interesting part of this devastating story is that, after all the layoffs, there are still people on staff willing to leak stuff to expose the boss's lies. https://www.nytimes.com/...
@ritholtz Barry Ritholtz on x
Wile. E. Coyote, Super Genius! https://www.nytimes.com/...

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