Discussion

• @nytimes @nytimes on x

  Poshmark is one of many companies trying to break into the U.S. live shopping market, where people buy and sell products in real time over video. Live shopping is a huge hit in China, but American consumers have yet to take to it in the same way. https://www.nytimes.com/...

• @nytimestech @nytimestech on x

  “We believe shopping is not just about transaction. It's about experience,” the chief executive of the live shopping start-up ShopShops, tells @JordynJournals and @KalleyHuang. Live shopping can simulate “an offline shopping experience online,” she added. https://www.nytimes.com/…

• @jordynjournals Jordyn on x

  Livestream shopping seems to finally be making its way over to the U.S. ⁦@KalleyHuang⁩ and I took a look at this emerging trend and the various ways companies like Poshmark, TikTok and Amazon are trying to make it a thing for US shoppers https://www.nytimes.com/...

• @mayfieldfund Mayfield on x

  “There's just an insane level of excitement that we have seen...In a very few short months, they're proving that this form of live shopping works.” @Poshmarkapp Co-founder & CEO @marrc discusses Posh Shows with @nytimes: https://www.nytimes.com/...