TikTok Shop is thriving in Indonesia, TikTok's second-biggest market with an estimated 110M users; Data.ai: the Shop seller app has ~5.5M Indonesian downloads
TikTok Shop, the controversial app's ambitious next phase, has caught fire in Indonesia. “This is truly the year of TikTok,” says one seller. Tweets: @juokaz , @shiraovide , and @cengizyar Tweets: @juokaz : TikTok Shop is thriving in... Indonesia. Indonesia is TikTok's second-largest market with 110 million users. TikTok shopping is thriving there too, especially compared to its struggling US efforts. https://restofworld.org/... https://twitter.com/... Shira Ovide / @shiraovide : This is premature but: Can a global app that relies on ads succeed if it's not in the U.S.? 10% of Facebook & Messenger's daily users are in the U.S. & Canada, but the countries are ~50% of Meta's revenue. https://restofworld.org/... Cengiz / @cengizyar : “The TikTok user base in Indonesia is now so large, and so engaged, that no government will want to ‘ban’ the app for fear of alienating younger voters.” @restofworld reports on how TikTok's virtual marketplace has hit stride in Indonesia. https://restofworld.org/... https://twitter.com/...