SimilarWeb: of the 2.6M people who visited the Twitter Blue web promo page in March, only 116,000 signed up; Blue is used by less than 1% of monthly users
Twitter Inc. is struggling to sell users on its new subscription product, Twitter Blue, according to a new report.
New: Only 116,000 people signed up for Twitter Blue last month, out of 2.6 million visitors. Less than 1% of monthly users are subscribers https://www.bloomberg.com/...
The thing about subscription services is news subs are only part of the revenue problem. Churn is the bigger, tougher but to crack and if people fail to see value with your service, you get churn https://twitter.com/...