An interview and profile of Tim Cook on running Apple, succeeding Steve Jobs, being an outsider, creativity, avoiding smartphone addiction, rivals, and more
As Apple CEO, he has defied his skeptics and refashioned the world's most creative company on his own exacting terms.
.@Apple CEO @tim_cook offers new insight into his leadership—explaining why he sees himself as an outsider, how he's thinking about augmented reality (and a rumored headset), and what he does to keep from staring at his iPhone all day. https://gq.mn/0sJ8Kvr
Kicking off the inaugural edition of GQ's Global Creativity Awards with @Apple CEO @tim_cook. Profile by @zachbaron. Photos by Mark Mahaney. Read the full cover story right here: https://www.gq.com/... https://twitter.com/...