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European Firms Team Up to Target Google in Civil Lawsuits

Google already faces antitrust charges from Europe's competition authorities.  —  Now, the American search giant may be the target of a series of new civil lawsuits that claim Google abused its market dominance to favor its own services over those of its rivals.

New York Times Mark Scott

Context & Ripple Effects

Google entered September 2015 already fighting the European Commission, with coverage warning of a potential €6B-plus fine if the Commission proved its dominance-abuse case — and days earlier Google had publicly denied the charges in an attempt to shape the record. The new development shifts the battlefield: European rivals are organizing their own civil damages suits rather than waiting on Brussels.

That matters because private suits run on a different clock and remedy than the regulator's — money paid to competitors instead of fines to the state — and because the playbook cuts both ways, as Google itself showed years later by filing an EU antitrust complaint against Microsoft's cloud practices.

First-order effects

  • Google now defends the same 'favoring its own services' allegations on two fronts at once: the Commission's antitrust proceeding it has already publicly denied and a new wave of civil claims from the very rivals allegedly harmed.

Second-order effects

  • A regulator's findings would hand plaintiffs evidence and precedent for damages, so every adverse step in Brussels raises settlement pressure on Google; conversely, more firms joining the civil group strengthens the evidentiary base the Commission can draw on.

Third-order effects

  • If the pattern holds, dominant platforms in Europe face a two-layer enforcement regime — state antitrust action plus follow-on private litigation — making dominance abuse costlier than fines alone; Google's later complaint against Microsoft shows the same legal machinery becoming a competitive weapon for incumbents in any direction.

The trend: Enforcement against platform gatekeepers is shifting from regulator-led fines toward a dual track where private damages suits amplify and weaponize official antitrust findings.