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Alibaba affiliate Ant Financial launches online bank MYbank to challenge Tencent's WeBank in China

Alibaba Affiliate Launches Online Bank Despite Regulatory Hurdles  —  MYbank offers microloans for businesses and consumers but users can't open bank accounts yet

Wall Street Journal Gillian Wong

Context & Ripple Effects

Six months after Tencent opened China's first online-only private bank, Alibaba affiliate Ant Financial answers with MYbank — a license to lend small sums to businesses and consumers, but not yet to take deposits, since users cannot open bank accounts. The launch makes the two payments giants the founding duopoly of branchless Chinese banking.

The constraint matters because Ant's model routes loans through its existing Alipay user base rather than a balance-sheet bank, an arrangement that would later draw Beijing's attention when banks and trusts carried roughly $230B in outstanding loans to Alipay borrowers by mid-2020.

First-order effects

  • MYbank goes head-to-head with Tencent's WeBank in online-only microloans, splitting the nascent private-bank market between the two ecosystem owners from day one.
  • Ant's product is deliberately narrow at launch — credit only, no deposit accounts — leaving it dependent on partner banks for funding while it waits out regulatory approval.

Second-order effects

  • Both banks' economics push them toward the same off-balance-sheet structure — originating loans funded by traditional lenders — which is precisely what later triggered the regulatory scrutiny behind China's finalized internet-loan capital rules that Alibaba and peers must meet.
  • The People's Bank of China's separate draft rule barring Alibaba, Tencent and others from locking users into their own payment services attacks the very funnel each bank relies on for customer acquisition.

Third-order effects

  • If the pattern holds, China's online private banks become regulated distribution layers atop the state banking system — platform-owned origination engines whose growth is capped by successive capital and openness rules rather than by market competition alone.

The trend: Chinese tech giants are converting their payments empires into licensed lending platforms just as regulators begin writing the rules that will constrain how far that conversion can go.