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Chronicles

The story behind the story

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The long history of MyMagic+ and MagicBand, the technologies Disney hopes will modernize its theme parks

Austin Carr / Fast Company : Tweets: @piercedavid , @austincarr and @daveknox Tweets: David Pierce / @piercedavid : This @AustinCarr story about Disney and MyMagic+ is fantastic http://www.fastcompany.com/... pic.twitter.com/nJbk4SNlaD Austin Carr / @austincarr : Another story on Disney's MyMagic+!?! Yes, but THIS is the real, untold story of its $1bn bet http://www.fastcompany.com/... pic.twitter.com/rQSEcMuRc1 Dave Knox / @daveknox : “If Disney had followed every trend in the past 60 years, it wouldn't be Disney anymore.” http://www.fastcompany.com/...

Fast Company Austin Carr