Yahoo! Announces Agreement to Acquire Right Media, Largest Emerging Online Advertising Exchange
Key Step in Executing Yahoo!'s Long-Term Strategy to Transform How Online Advertisers Connect to and Engage With Their Customers - Both On and Off the Yahoo! Network
A Virtual Ad Agency for Online Radio
AS more people listen to the radio over the Internet, radio stations have been looking to generate new advertising revenue from the medium. A start-up company, TargetSpot, is trying to turn this nasc...
Advertiser Requests on Invalid Clicks
The Click Quality Council is a group of advertisers which meets regularly to discuss click fraud. A few days ago they came out with their "Cornerstone Principles for Pay-Per-Click Quality Improvement...
Yahoo loses VP of consumer search, to Accel Partners
Yahoo, the Sunnyvale search engine trying to stem shrinkage of its market share in search, has lost a key search executive to a venture capital firm. — Andrew Braccia quietly quit as Yahoo's vice pr...
Verizon's FiOS network: Payback time?
Verizon reported its first quarter results and they are notable for one key reason-most of the maximum capital spending for its FiOS fiber-optic network is through the pipeline. — Simply put, the ea...
Just Imagine: Local Search Without Maps
Imagine a local search site without maps. Sounds outrageous, doesn't it? Most local search sites are dominated by maps. Google, Ask, and Live even begin my experience with a big map of North Americ...
IAC Launches Zwinktopia At Peak of Virtual World Hype
The timing couldn't be much better for InterActiveCorp to launch Zwinktopia, a new virtual world for young teens. Other virtual worlds, such as Gaia, Habbo Hotel, Cyworld, Neopets, Club Penguin, Webk...
Apple admits laptop battery issue
Apple has said that "some batteries" in its range of MacBook and MacBook Pro laptops have "performance issues". — The company has issued a software update to fix the issue and has offered to replace...
Condemned To Google Hell
Don't anger the Google gods. — That's the lesson Paul Sanar learned—too late—last year. Up until last fall, the 21-year-old New Yorker depended solely on the search engine to keep traffic flowing t...
New toys read brain waves
SAN JOSE, Calif. - A convincing twin of Darth Vader stalks the beige cubicles of a Silicon Valley office, complete with ominous black mask, cape and light saber. — But this is no chintzy Halloween c...
Yahoo! Empowers Users To "Be a Better ..." Through the Most Integrated Brand Campaign in Company History
Yahoo! Inspires Consumers to Be a Better Foodie, Fitness Freak, Info Hound and More Through TV, Print, Radio, Cinema and Online Program — SUNNYVALE, Calif.—(BUSINESS WIRE)—Everybody wants to be bett...