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Chronicles

The story behind the story

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Marc Andreessen's tweets so far in 2014: 120 tweets/day on average, personable, links a lot

Marc Andreessen's first six months on Twitter were unbelievably epic  —  Marc Andreessen—co-founder of Netscape, now a venture capitalist at Andreessen Horowitz—officially registered …

Quartz Dan Frommer

Context & Ripple Effects

The Quartz piece puts numbers on something Forbes flagged back in January with its 'using Twitter like a real human' take: Andreessen's account stopped being occasional commentary and became a running broadcast — 120 tweets a day across the first half of 2014, personable in tone and heavy on outbound links. The pickup was unusually broad for a story about one man's tweeting habits, landing with the Wall Street Journal plus aggregators Dave Pell and Harry McCracken, which says the industry was already treating his feed as infrastructure worth auditing.

The timing matters because it lands mid-turmoil at Twitter itself: within the same week the company lost media chief Chloe Sladden, named Katie Stanton to replace her, rolled out tweet-activity analytics to advertisers and verified users, and confirmed that most tweets are seen by only a fraction of followers. The platform's own data now undercuts the assumption that follower counts equal reach — which reframes what a hyperactive, genuinely followed account like Andreessen's is actually worth.

First-order effects

  • Andreessen Horowitz gains a self-owned distribution channel: portfolio news reaches tens of thousands of followers directly, bypassing the tech press that Valleywag-style coverage showed cuts both ways.
  • Twitter's newly public impression statistics put hard numbers on Andreessen's reach for the first time, letting anyone quantify whether 120 tweets a day actually converts into views.

Second-order effects

  • Rival VCs face pressure to match the unmediated persona play — the Forbes 'real human' framing made authenticity itself a competitive asset in deal flow and reputation, not just a quirk.
  • Twitter's leadership churn and Sladden's departure raise the stakes on retaining power users like Andreessen: high-volume accounts are the engagement the product's ad business depends on while executives exit.

Third-order effects

  • If the pattern holds, the boundary between venture capitalist and publisher keeps dissolving — firms build audiences that make traditional tech-media intermediaries optional rather than essential.
  • Analytics-driven transparency about organic reach could reshape how influential accounts price their own attention, pushing Twitter toward treating its top broadcasters as measurable inventory.

The trend: Venture capitalists are converting personal Twitter feeds into owned media channels, turning individual personas into firm-level distribution assets.