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Chronicles

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Sources say Box hopes to complete IPO by July-August; contrary to rumors, has ruled out sale

Box Revives IPO Plans as Cloud Shares Recover  —  Timing is everything.  And cloud storage company Box could not have picked a worse time to go public.  —  The March 24 public disclosure …

Re/code Arik Hesseldahl

Context & Ripple Effects

Box's path to the public market has been stop-and-start all year: a January secret IPO filing was followed by a public S-1 in late March seeking up to $250 million, filed against full-year revenue of $124 million and a $168 million net loss, with management projecting that revenue would double to $200 million in 2014.

The window then shut — Box confirmed an IPO delay in early May amid flagged valuation and burn-rate concerns — and this report says sources now see completion by July or August as cloud shares recover. Equally significant is the denial: contrary to circulating rumors, Box has reportedly ruled out a sale. The company heads into that stretch with fresh proof points for public-market investors — a confirmed GE deployment across 300,000-plus employees announced in May, and a June 16 acquisition of Y Combinator-backed file-streaming startup Streem.

First-order effects

  • Box's bankers and prospective institutional buyers get a defined July-August target, turning the S-1 filed in March from a shelved document back into an active deal pipeline.
  • The explicit denial of sale talk closes off near-term acquisition scenarios for any strategics weighing a bid for the enterprise file-sharing leader.

Second-order effects

  • A completed listing would reset the pricing benchmark for other high-burn enterprise software companies whose own offerings stalled when the cloud-share selloff closed the window this spring.
  • The GE win plus the planned customer-held encryption-key service position Box to pitch regulated-industry buyers harder in the run-up to pricing its offering.

Third-order effects

  • If the recovery holds, Box's outcome becomes a test of whether public buyers will fund cloud companies whose losses exceed annual revenue on growth alone — the structural question hanging over the entire 2014 enterprise-software IPO class.

The trend: Enterprise cloud companies are timing public listings to the sector's share-price recovery, forcing a market-wide verdict on how much growth justifies heavy burn.