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SwiftKey gets its predictive keyboard onto iOS, with a little help from Evernote

The popular Android keyboard arrives on iPhone and iPad  —  Three and a half years after launching on Android, SwiftKey's popular predictive-software keyboard has finally come to iOS. iPhone and iPad users …

The Verge Josh Lowensohn

Context & Ripple Effects

SwiftKey spent three and a half years building its predictive engine on Android, where replacement keyboards are allowed; on Apple's locked-down platform it had no such lane, so it is shipping inside Evernote's app instead of as a standalone keyboard. The move lands weeks after rival Fleksy exited beta on Android and declared its intent to become an everywhere iOS keyboard, making early 2014 the moment predictive-typing startups began treating iOS as the next battleground.

For Evernote, the partnership arrives at a sensitive time: a widely read January 2014 critique by Jason Kincaid and long-time users complaining about bugs pushed CEO Phil Libin to publicly promise improved quality, stability, and simplicity this year. Bundling SwiftKey gives Evernote a visible product-quality win right as it tries to make that case.

First-order effects

  • iPhone and iPad owners can now use SwiftKey's prediction engine inside Evernote's note-taking app, though not system-wide — Apple still reserves the default keyboard slot.

Second-order effects

  • Fleksy's iOS ambitions now face the best-known Android keyboard brand competing for the same early-adopter audience, raising the bar for distribution deals like Evernote's.
  • Evernote gains a differentiator against other note apps while demonstrating responsiveness to the quality criticism that surfaced earlier in January 2014.

Third-order effects

  • If demand for third-party input keeps proving out on iOS through workarounds like this one, pressure builds on Apple to open keyboard APIs — the same shift Android already made when it moved to fully on-screen virtual buttons.
  • Predictive typing is consolidating into a competitive software layer licensed across platforms rather than a fixed feature of each OS, with partnerships substituting for permissions where platforms stay closed.

The trend: Mobile input is becoming a contested software market of its own, with keyboard makers crossing platforms through whatever integration channels closed operating systems permit.