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Dell XPS 15z review

For years, Dell's been teasing supermodel-thin laptops, each one flawed out of the gate: too pricey, too underpowered, and with underwhelming battery life.  This time, Dell told us we'd get something different — a laptop without compromise.

Engadget Sean Hollister

Context & Ripple Effects

Dell has been here before. Its aluminum XPS 14 carried the premium-thin flag last November, while the Adamo line — positioned as a MacBook Air rival — was discounted to $899 by December 2010 and then quietly killed outright by February 2011, ending a run defined by the same complaints reviewers kept making: too pricey, too underpowered, battery life that didn't hold up.

The [[a:xps-15z|XPS 15z]], reviewed May 23rd, is Dell's answer: pitched explicitly as a thin laptop "without compromise," inheriting the thinness mission from the dead Adamo brand inside the still-living XPS name. The review question is whether Dell finally broke the tradeoff or just rebadged it.

First-order effects

  • With Adamo discontinued, the XPS 15z is now the sole carrier of Dell's thin-and-light ambitions, so the verdict on its price, performance, and battery life lands directly on the XPS brand rather than being quarantined in a side label.

Second-order effects

  • Adamo's death-by-discounting showed thin laptops fail at premium prices; if the 15z repeats the old flaws, Dell faces pressure to follow the same path — cutting price until the design sells, or folding thin models into standard XPS configurations.

Third-order effects

  • If the pattern holds — Adamo killed for the exact sins the 15z claims to fix — Dell's structural response is brand consolidation: fewer thin-laptop labels, more iterations inside one line, chasing the Air-style balance of thinness, price, power, and battery that every attempt so far has missed somewhere.

The trend: PC makers are cycling through thin-laptop brands in pursuit of Apple's MacBook Air template, consolidating failed experiments into flagship lines that must deliver thinness without sacrificing price, power, or battery.