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Motorola XOOM tablet announced

Motorola Mobility on Wednesday announced the tablet countless Android fans have been waiting for.  The Motorola XOOM is a 10.1-inch full touchscreen device with specs that look like they'll line up pretty well with the rest of the Android slates we'll …

BGR Zach Epstein

Context & Ripple Effects

Motorola Mobility's XOOM announcement arrives on the back of a confirmed shift in the smartphone balance of power toward Android through late 2010, with analysts predicting 2011 will be the year the platform explodes beyond anything seen before. The 10.1-inch slate is the platform's bid to carry that handset momentum into a device class where Android had no credible hardware story yet.

Attention was immediate: Engadget ran a same-day first hands-on alongside BGR's report, and the specs were already being read as lining up well — though still only as rumor — against the rest of the incoming Android tablet field.

First-order effects

  • Motorola Mobility leaves CES with a flagship that positions it as Android's lead tablet hardware partner, converting the platform's confirmed 2010 smartphone share gains into credibility on a new form factor.
  • Spec-conscious Android buyers who have skipped earlier slates get a 10.1-inch full-touchscreen option built around exactly the hardware race the rest of the Android field is expected to run.

Second-order effects

  • Competing Android handset makers now face a raised spec bar at the same show, pressuring them to counter with their own slates rather than concede the category at launch.
  • The long-running, confirmed iPhone-versus-Android fan conflict shifts fronts from phones to tablets, putting Apple's tablet position under direct comparison pressure for the first time in this cycle.

Third-order effects

  • If the rumored 'year Android explodes' thesis holds, 2011 becomes the test of whether phone-share momentum actually transfers to slates — with the XOOM as the opening data point rather than the outcome.
  • A repeat of the smartphone pattern — many hardware makers iterating on one OS against a single integrated competitor — would restructure the tablet market around platform ecosystems instead of individual devices.

The trend: Android's biggest hardware partners are carrying the platform's 2010 smartphone momentum into tablets, turning the slate market into the next front of the Android-versus-Apple contest.