On foursquare, location & privacy...
A lot of you asking for our thoughts in light of the “People can use foursquare to rob houses!” thesis making the rounds so we figured we'd weigh in with our perspective. Two things: — #1. We take your privacy very seriously.
Context & Ripple Effects
Foursquare enters this fight with its flanking threat already visible: back in November 2009 TechCrunch had argued Facebook was poised to dominate geo and leave the check-in startup behind. Now, instead of competing for users, the company is competing for trust — a 'people can use foursquare to rob houses' thesis has gone viral enough that the founders felt compelled to publish an official rebuttal stressing how seriously they take privacy.
First-order effects
- Foursquare's public stance puts its own visibility settings — who can see a check-in and when — under immediate scrutiny by every user weighing whether broadcasting their whereabouts is worth the game mechanics.
- The story's pickup by TechCrunch under a headline aimed at the rob-me critics signals mainstream tech press treating check-in safety as a legitimate debate rather than a niche scare.
Second-order effects
- Every rival location product now inherits the same question on its own roadmap: Google Latitude-style services and any future check-in competitor must decide between public-by-default growth and private-by-default reassurance, since one viral burglary story tars the whole category.
- Privacy controls shift from back-end settings to a marketed feature — whichever geo player ships the most credible opt-out story gains an argument against Facebook's looming entry into the space.
Third-order effects
- If check-in services keep growing, location disclosure becomes a structural design decision for the industry: default visibility, home-address masking, and per-check-in audience controls harden into table-stakes rather than options.
- The episode foreshadows the longer arc of consumer geolocation — the same data that powers social play becomes an asset third parties want access to, forcing platforms like Foursquare to institutionalize data governance well beyond a single blog post.
The trend: Consumer location-sharing is crossing from novelty game mechanic to contested trust category, where each platform's privacy defaults become a competitive weapon.