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Mozilla floats Weave as Web platform

Mozilla is expanding its browser platform into new realms, creating APIs and a portable storehouse for bookmarks, customizations, passwords, histories, preferences and other metadata.  Just like Microsoft, Google, Yahoo and others, Mozilla wants its platform …

Between the Lines Dan Farber

Context & Ripple Effects

Mozilla Labs introduced Weave just yesterday (the December 22 launch post framed it as an exploration into letting browsers like Firefox broker richer web experiences), and this follow-up makes the ambition explicit: APIs plus a portable storehouse for bookmarks, passwords, histories and preferences. With it, Mozilla formally joins the platform contest that Microsoft, Google and Yahoo are already running.

The timing matters because Google spent 2007 shipping features that work without requiring user login, with iGoogle standing out as its homegrown performer of the year — evidence that the portal-style lock-in battle has moved back into the browser. Mozilla's stated differentiator is control: it argues Firefox should do more to give users command over their data as life moves online.

First-order effects

  • Firefox users gain a single portable store for their browsing metadata — bookmarks, passwords, histories, preferences — accessible through new Weave APIs rather than scattered per-site accounts.
  • Mozilla stops being merely a browser vendor and starts competing directly with Microsoft, Google and Yahoo as a web-platform operator, with its non-commercial, user-control positioning as the wedge.

Second-order effects

  • Google and Yahoo, whose 2007 strategy leaned on login-free convenience and personalized start pages like iGoogle, face pressure to answer a rival whose sync layer promises portability instead of retention.
  • If Weave's APIs catch on, third-party developers get a browser-mediated channel for user data that bypasses any single portal, shifting distribution power toward whoever controls the client.

Third-order effects

  • The browser evolves from a page renderer into a data-brokering platform, making user control of personal information a competitive axis against ad-funded incumbents — a structural fight over who holds the metadata layer of the web.
  • A pattern of browser-as-platform would push regulators and standards bodies toward questions about data portability and interoperability between competing platform stacks.

The trend: Browsers are being repositioned from document viewers into platforms that store and broker users' personal data, with Mozilla betting that open, user-controlled metadata can unseat portal incumbents.