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Chronicles

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One Laptop Per Child orders surge

Peru wants 260,000 machines; Mexican billionaire signs up  —  Despite slower-than-expected sales and tough competition from commercial rivals, the One Laptop Per Child Foundation of Cambridge is enjoying a surge of new orders.

Boston Globe Hiawatha Bray

Context & Ripple Effects

The Cambridge nonprofit has traveled a long road from MIT research project to shipping product: after Google signed on as sponsor of Nicholas Negroponte's effort in 2005 (Google's early sponsorship), the $100 laptop formally launched its 2007 production run this January. Retail momentum has lagged — the Give One Get One program, launched in September to sell the XO-1 to US consumers, was extended through December 31 rather than declared a hit.

The Boston Globe report marks the pivot from consumer sales to institutional buyers: Peru has confirmed an order for 260,000 machines and a Mexican billionaire has signed on, arriving just as slower-than-expected sales and competition from commercial laptop makers had put the foundation's volume targets in doubt.

First-order effects

  • Peru's 260,000-machine order plus the unnamed Mexican billionaire's commitment give OLPC its first large-scale government and patron purchases of 2007, replacing the underperforming Give One Get One retail channel as the volume driver.
  • The XO-1's manufacturing run now has committed demand behind it going into 2008, easing the cash-flow pressure created by slow consumer uptake.

Second-order effects

  • Commercial rivals selling low-cost laptops into developing-world school programs must now compete against a subsidized nonprofit that can win national tenders on price rather than margin, pressuring their education-market pricing.
  • Other Latin American governments watching Peru's procurement get a working template — a national bulk buy with donor co-financing — lowering the barrier for neighboring ministries to place similar orders.

Third-order effects

  • If government bulk purchasing becomes OLPC's dominant channel, the low-cost laptop market restructures around national education tenders rather than consumer retail, with device cost per student as the decisive metric.
  • Whether classroom deployment at this scale translates into learning gains remains unproven, making outcome measurement — not shipment counts — the likely next battleground for the program's credibility.

The trend: Low-cost computing for the developing world is shifting from charity retail gimmicks toward state-scale procurement, with governments rather than individual buyers setting the market's direction.