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Screenshots Out for Microsoft Office Live Workspace

Microsoft has been sharing with bloggers today some screenshots of the forthcoming Microsoft Office Live Workspace.  The company made its most recent major announcement about the online collaboration suite that integrates with Office at the end of last month.

Read/WriteWeb Marshall Kirkpatrick

Context & Ripple Effects

Two weeks after Microsoft unveiled its answer to Google Docs at the end of September, the company is feeding bloggers screenshots of Office Live Workspace rather than waiting for a formal launch — a controlled leak designed to shape first impressions of an interface most users have never seen. The suite matters because it bolts web-based sharing and collaboration onto the installed Office franchise instead of replacing it, a hybrid bet Google Docs does not have to make.

The blogger-preview strategy also fits a broader Microsoft pattern from this period: Read/WriteWeb noted back in November 2005 how Microsoft was livening up its Web 2.0 posture, and the same week as these screenshots the company was confirming SharePoint partnerships with NewsGator and Atlassian to pull Web 2.0 capabilities into its collaboration stack.

First-order effects

  • Bloggers who received the screenshots become Microsoft's de facto launch channel, generating hands-on coverage of Office Live Workspace before any general availability — free distribution that a paid campaign would struggle to match for credibility.
  • Google Docs now faces a competitor with a visible product and the Office install base behind it, raising the stakes for Google's own feature cadence in browser-based documents.

Second-order effects

  • SharePoint sits awkwardly in the middle: Workspace targets lightweight ad-hoc sharing while Microsoft is simultaneously deepening SharePoint's enterprise Web 2.0 features via the NewsGator and Atlassian partnerships, forcing Microsoft to draw a clearer line between its free consumer-ish suite and its paid collaboration server.
  • Independent software vendors building on Office file formats gain a larger addressable surface if Workspace drives more documents into shared online workspaces, while rivals' web suites must decide whether to interoperate or wall off their own formats.

Third-order effects

  • If the pattern holds, the office-suite market reorganizes around where documents live rather than which editor opens them — pushing even desktop-software incumbents to treat browser-accessible storage and sharing as table stakes, with the desktop app becoming one client among several.
  • Blogger-first previews of unreleased software look set to become a standard go-to-market motion for major vendors, shifting pre-launch narrative control from press embargoes to a curated set of independent voices.

The trend: Office productivity is migrating from purely installed software toward web-integrated collaboration suites, with incumbent Microsoft using staged blogger reveals to manage the transition without cannibalizing Office.