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Zimbra: Why Did Yahoo Buy Them?

This week Zimbra was acquired by Yahoo! for a staggering $350M.  It seems like only yesterday that Zimbra was the buzz of the 2005 Web Conference.  But in two years, Zimbra has grown from a small 'cool features' startup to a company worth $350M.

Read/WriteWeb Richard MacManus

Context & Ripple Effects

Yahoo's $350M pickup of Zimbra closes out a summer in which enterprise software exits kept setting nine-figure marks — VentureBeat covered Zantaz's $375M payday back in July, and Zimbra's price lands right in that band for a company that was 'the buzz of the 2005 Web Conference' only two years earlier. What Yahoo is actually buying is an installed base: per the corpus, Zimbra already powers email and group calendaring for Georgia Tech students and for Digg and Mozilla staff, so this is a working collaboration platform, not a science project.

The deal also fits a visibly acquisitive stretch for Yahoo in September alone — the BuzzTracker purchase with Participate Media's staff, the new VP running Yahoo News, and the Mash social network preview — suggesting mail and community tooling are being assembled deliberately rather than bought piecemeal.

First-order effects

  • Zimbra's existing deployments — Georgia Tech, Digg, Mozilla — now sit inside Yahoo, which inherits both their support obligations and a proven on-premises/open-source alternative to hosted mail it can fold into its own messaging stack.
  • Zimbra's founders and investors bank a $350M exit roughly two years after the startup first drew conference buzz, validating the fast-flip path from demo-stage attention to strategic sale.

Second-order effects

  • Microsoft's Exchange franchise and Google's Apps push now face a portal-backed competitor bundling webmail sensibilities into enterprise groupware, pressuring pricing and feature roadmaps in the collaboration market.
  • Other venture-backed collaboration and messaging startups gain a fresh comparable: if Zimbra clears $350M on two years of traction, acquirers' bid sheets for similar teams reset upward.

Third-order effects

  • If portal-scale buyers keep paying Zantaz-and-Zimbra-sized sums for mid-stage software companies, the market structurally splits between startups built to sell into large portals and those built to IPO — with acquisition premiums increasingly set by strategic scarcity rather than revenue multiples.
  • Email and calendaring, long treated as commodity plumbing, are being repriced as strategic assets in the contest between portals and search engines over who owns users' daily workflow.

The trend: Web incumbents are paying nine-figure premiums for collaboration and messaging startups ahead of the cloud-office land grab, making strategic acquisition the default exit for mid-stage enterprise software.