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Chronicles

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Apple shipped 71.6% of all smartphones with satellite connectivity in 2025; smartphones with satellite connectivity to reach 46% of global shipments by 2030

Counterpoint Research

Context & Ripple Effects

Apple’s 2025 shipment lead sits alongside broader handset-scale gains: related coverage shows it led global smartphone shipments that year and grew faster than Samsung. Apple and Samsung also accounted for a large share of the earlier 5G adoption cycle, making satellite connectivity another feature where leading OEMs can shape the rollout.

The forecast that satellite-capable phones could approach half of global shipments by 2030 shifts the story from a niche premium-device differentiator toward a mainstream hardware capability.

First-order effects

  • Apple is the immediate shipment leader in satellite-connected smartphones, giving it the largest installed base among devices using the capability in 2025.
  • Phone makers planning satellite-enabled models now face a market in which Apple has set the early scale benchmark, while satellite connectivity is projected to spread well beyond a small device segment.

Second-order effects

  • Samsung and other Android OEMs have added incentive to match or differentiate satellite features, especially as Apple’s overall handset growth and early connectivity lead reinforce one another.
  • As the feature reaches more models, component, connectivity, and service partners will need to support higher-volume integrations rather than limited flagship deployments.

Third-order effects

  • If the forecast is borne out, satellite connectivity could become a standard smartphone specification, similar to the earlier transition from a premium feature to broad 5G adoption.
  • Competitive advantage would then shift from merely including satellite hardware to the reliability, availability, and user experience of the associated service—though the corpus does not establish which providers or business models will prevail.

The trend: Satellite connectivity is moving from an Apple-led early smartphone feature toward a potentially mass-market device capability over the rest of the decade.

Discussion

  • @analystsoumen Soumen Mandal on x
    @MediaTek ... 🚀Smartphones With Satellite Connectivity to Reach 46% of Global Shipments by 2030 🏆@Qualcomm leads among satellite Android chipset vendors, while @MediaTek, @SamsungUS, @Google & #HiSilicon are catching up. Full insight: https://counterpointresearch.com/ ... $QCOM $…
  • @mikeddano Mike Dano on x
    “Nearly one in two smartphones is expected to support satellite connectivity by 2030. Apple, Google and Samsung will lead in terms of overall penetration, but Android brands ... will see less penetration.” https://counterpointresearch.com/ ... via @CounterPointTR