Source: Google plans to release a screenless Fitbit band later in 2026 that will include basic features and require a subscription to unlock more functionality
Alphabet Inc.'s Google is developing its own fitness band, aiming to compete with screenless wearable devices from upstarts like Whoop Inc. and Oura Health Oy.
Bloomberg Samantha Kelly
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Discussion
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@markgurman
Mark Gurman
on x
Google is readying a screenless Fitbit band to rival the growing craze for Whoop-like devices. At some point Apple will need something for the wrist beyond the Apple Watch, I believe. https://www.bloomberg.com/...
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@jjmccann
John McCann
on x
The Jawbone UP24 was ahead of its time.
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r/GooglePixel
r
on reddit
Google Readies Revamped, Screenless Fitbit to Rival Growing Whoop Craze - Bloomberg