OpenAI hires Dave Dugan, a former top ad executive at Meta, to lead ad sales, reporting to COO Brad Lightcap; Dugan stepped down as a Meta VP earlier in March
Wall Street Journal Suzanne Vranica
Related Coverage
- AI Media Is Already Here. Here's What Marketers Need to Know AdExchanger
- Meta Ad Veteran David Dugan To Head OpenAI Ads Team MediaPost · Colin Kirkland
- You may start seeing ads in ChatGPT but brands aren't sure they work Digital Trends · Moinak Pal
- ChatGPT's Free Ride Is Over — Here's the Bill eWeek · Grant Harvey
- Excited to announce that I'm joining OpenAI to lead the global advertising solutions team. — ChatGPT is the fastest growing consumer app in history, now used by over 900 million people weekly. … David Dugan
- OpenAI's leadership ranks are turning into a Meta alumni association. — My opinion is that OpenAI's ads business probably needs to look closer to Google or Amazon's than Meta's so it'll be interesting to see how they end up landing this plane. — https://www.wsj.com/... @carnage4life@mas.to · Dare Obasanjo
- OpenAI Hires Meta Ad Veteran to Lead ChatGPT Ad Sales WinBuzzer · Markus Kasanmascheff
- OpenAI Poaches Meta Ad Veteran to Build Its Ads Business Adweek · Trishla Ostwal
Discussion
-
@ai_for_success
AshutoshShrivastava
on x
OpenAI is heavily investing in AGI: Ad Generated Revenue. Wishing them lots of success for the benefit of humanity.
-
@kimmonismus
@kimmonismus
on x
OpenAI has brought in former Meta executive Dave Dugan to lead global ad solutions, a big signal that the company is getting serious about building an advertising business around ChatGPT and other products. Has any big AI company other than OpenAI hired ex-Meta-ad managers? Not…
-
@mediaevan
Evan DeSimone
on x
More Metafication at OpenAI. https://www.wsj.com/...
-
@daveshapi
David Shapiro
on x
This is a sign of how bad things are going at OpenAI. Any other frontier labs hiring Facebook ad people? Nope.
-
@morqon
Morgan
on x
openai hires one of meta's top ad execs dave dugan spent over twelve years at meta, managing relationships with the largest ad agency holding groups, global brands, and consulting firms it's a strong signal that agencies won't be disintermediated anytime soon in his own words,