OpenAI says it has started testing ads in ChatGPT in the US for logged-in adult users on the Free and Go tiers and that the ads do not change ChatGPT answers

Ads that support free access and don't change ChatGPT answers. — Today, we're beginning to test ads in ChatGPT in the U.S …

OpenAI 2026-02-09

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@benbajarin Ben Bajarin on x
This is essentially how I assumed this would go. AI queries will make it much easier to high relevance targeting and my bet is lead to much higher conversion.
@openai @openai on x
We're starting to roll out a test for ads in ChatGPT today to a subset of free and Go users in the U.S. Ads do not influence ChatGPT's answers. Ads are labeled as sponsored and visually separate from the response. Our goal is to give everyone access to ChatGPT for free with [imag…
NewsMax.com Newsmax Wires on x
OpenAI Tests Ads in ChatGPT
@compliantvc Henrick Johansson on x
@OpenAI This advertisement is not in compliance with GDPR at all Here's an updated version that complies with European privacy laws [image]
@benhylak Ben on x
talking to friends/family not in tech: no one understood the claude ads everyone loved the openai ad (found it “inspiring") i had the opposite initial reaction, which says a lot about how well openai understands their audience.
@omni1896837 @omni1896837 on x
@OpenAI First time I'm happy the newest “feature” is US only.
@techikansh @techikansh on x
@OpenAI Anthropic, can you bully em again
@jamesborow @jamesborow on x
“The history of the internet has taught us that ads find a way” - @kirbyman01 This is basically a masterclass in monetization options for AI native consumption. One of the clearest explanations of why ads are coming, that not all ad products are the same, and how your ad
@aakashgupta Aakash Gupta on x
OpenAI needs to 50x its revenue to cover its infrastructure commitments, and today they launched the plan to close that gap: ads at $60 CPM with no conversion tracking. The math: $1.4 trillion in infrastructure commitments over eight years. $17 billion in projected spending for
@kentcdodds Kent C. Dodds on x
Everyone hating on ads need to come to grips with the fact that throughout the history of the internet, ads are what actually “leveled the playing field” for people who could not otherwise afford a paid subscription for services. I don't love ads and I'm glad I can pay extra to

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OpenAI says it has started testing ads in ChatGPT in the US for logged-in adult users on the Free and Go tiers and that the ads do not change ChatGPT answers

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