Beast Industries, the entertainment conglomerate founded by MrBeast and last valued at $5.2B, acquires Step Mobile, a teen-focused banking app
Beast Industries, the entertainment conglomerate founded by Jimmy “MrBeast” Donaldson, has agreed to buy Step Mobile, a teen-focused banking app, the companies plan to announce Monday.
The Information Valida Pau
Related Coverage
- MrBeast is buying a banking app geared toward teens Business Insider · Dan Whateley
- Beast Industries Acquires Step, Expanding its Platform to Include Financial Services Beast Industries
- MrBeast buys financial app Step in major fintech move Dexerto · Dylan Horetski
- MrBeast's company buys Gen Z-focused fintech app Step TechCrunch · Amanda Silberling
- MrBeast Just Bought a Gen Z Banking App in a Bold Push Into Finance Inc.com · Ava Levinson
- Why Mr Beast Bought A Fintech: A Masterclass In Distribution Forbes · Christer Holloman
- MrBeast just bought a banking app The Verge · Stevie Bonifield
- MrBeast's company just bought a banking app called Step that's geared toward teens. — The match-up makes sense: The world's top YouTuber … Dan Whateley
Discussion
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@pitdesi
Sheel Mohnot
on x
Wow- Mr Beast is acquiring Step, a mobile app for teens that had raised $175M and was valued at $920M in 2021 Mr Beast is going to launch a finance-focused YouTube channel and promote the card that way- actually makes a lot of sense. No price announced https://www.theinformation.…
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@mrbeast
@mrbeast
on x
I'm so excited to share that we are acquiring the financial services app, @step Nobody taught me about investing, building credit, or managing money when I was growing up. That's exactly why we're joining forces with Step! I want to give millions of young people the financial
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@chamath
Chamath Palihapitiya
on x
We bought a bank. [image]
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@alexisohanian
Alexis Ohanian
on x
Jimmy bought a bank. @MrBeast level up. 4.5+ years into this investment and this guy keeps surprising + impressing me with his ambition. [image]
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@theoneandomsy
Omar
on x
And just like that, Mr. Beast is now a banker > About to swag his 1.4b uniques (~15% of the world pop) / 2.8b eyeballs into Bank of Beast customers > Offering 3.0% on savings, $250 in instant loans (paycheck advance), a credit building product, and up to 10% cashback on spend > […
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@trace_cohen
Trace Cohen
on x
Woh how much did he pay!? Raised $500M in equity/debt, so I assume $100M+ VC funding from Coatue, Collaborative Fund, Crosslink Capital, General Catalyst and Stripe over 8yrs.
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@fundstrat
@fundstrat
on x
Congrats to @MrBeast and @Beast team for the acquisiton of @step - Beast acquiring GenZ-focused @step and moving into financial services makes a lot of sense - GenZ are entering their “adulthood” - this journey requires financial education, budgeting, investing in their futures