Facebook will verify identities and locations of advertisers posting political and issues ads and will also verify identities of admins of large Pages
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Discussion
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@nygovcuomo
Andrew Cuomo
on x
It is increasingly clear that social media has become a key medium for dangerous foreign influence in our elections, and social media companies have a responsibility to do everything they can to stop it. http://www.nytimes.com/...
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@senblumenthal
Richard Blumenthal
on x
Tiptoeing toward transparency is not good enough. Fulsome, broad reform - imposing full disclosure and screening - is necessary to restore trust and meet Facebook's responsibility. http://www.nytimes.com/...
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@govtrack
GovTrack.
on x
Here's our summary of the bill Facebook now endorses: http://www.govtrack.us/... http://twitter.com/...
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@mosseri
Adam Mosseri
on x
We're requiring verification for advertisers to run political ads and for pages with large follower bases to post at all. We're also launching a public, searchable political ads archive which will include text, images, budgets and demographic audience information for each ad. htt…
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@lookner
Steve Lookner
on x
Zuckerberg announces changes for Facebook political ads, including: —all advertisers must be “verified” —all ads will include who paid for them —you'll be able to see all ads bought by an advertiser Also, managers of all large pages will now need to be “verified” pic.twitter.com/…
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@robjective
Rob Goldman
on x
We said last fall that we're building a new process to verify the identity and location of advertisers running election ads on FB. Today we are announcing three additional initiatives in our work to safeguard elections (1/4) https://newsroom.fb.com/...
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@robleathern
Rob Leathern
on x
This means these political issue ads will also be searchable for 4 years in an ad archive along with pricing/reach/demographics of people who saw them 2/2
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@facebook
@facebook
on x
Soon anyone that sees a political ad on Facebook will see it labeled as such. This label will also include information on who paid for it. People in the US will start to see these labels later this spring, with more countries on the way. http://newsroom.fb.com/...
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@mikeisaac
@mikeisaac
on x
Facebook complying with ads requests from congress is a big deal but this part is monumental: there is an entire secondary market for enormous pages that have gathered millions of followers http://twitter.com/...
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@mikeisaac
@mikeisaac
on x
one guy I talked to got a huge fan base for his issue, and he'd get daily offers to take over his account. 10Gs for like a few hundred thousand followers new owner switches the page content to something like fake stuff around hot button issues like race and the memes go viral
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@joshconstine
Josh Constine
on x
Facebook is essentially implementing the Honest Ads Act before Congress can pass it, giving Zuckerberg a better defense when he testifies next week http://techcrunch.com/...
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@robleathern
Rob Leathern
on x
Important update: Facebook will be expanding our definition of a political ad to include not just ads that refer to the election, but also ads that discuss important political issues 1/2 http://newsroom.fb.com/...