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Chronicles

The story behind the story

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More than 20 current and former CD Projekt staff say development of Cyberpunk 2077 was marred by unchecked ambition, poor planning, and technical shortcomings

Bloomberg Jason Schreier

Context & Ripple Effects

The staff accounts add internal detail to earlier reporting on a troubled production, while the launch itself had already left players facing widespread bugs and quality problems. CD Projekt’s effort to limit pre-release scrutiny through late review copies and restrictive NDAs made the release failure more consequential for trust in its launch process.

Later coverage frames the episode as a long repair cycle: Cyberpunk 2077’s turnaround ultimately produced more than 25 million sales and a major award. That outcome makes the development failures relevant not only as a launch controversy, but as the starting point for a costly recovery effort.

First-order effects

  • CD Projekt’s leadership and production practices become the immediate focus of public criticism as current and former staff attribute the game’s problems to ambition, planning, and technical execution.
  • Players dealing with the buggy release receive a clearer account of how the product reached launch with its quality problems intact.

Second-order effects

  • The reported restrictions on reviewers, including copies sent only days before release, compound the credibility cost: reviewers and buyers have reason to treat CD Projekt’s pre-launch information more cautiously.
  • CD Projekt must shift attention and resources from a completed launch toward repairing the game and restoring confidence in the Cyberpunk 2077 franchise.

Third-order effects

  • The later recovery suggests that major game releases can become multi-year operating commitments when launch quality breaks down, rather than one-time product events.
  • If this pattern persists, production readiness and independent pre-release scrutiny become more important competitive safeguards for studios selling high-profile games.

The trend: Cyberpunk 2077 is part of a broader shift in which launch quality, review transparency, and post-release repair increasingly determine the economics of major game franchises.

Discussion

  • @adambadowski @adambadowski on x
    I've read your piece and tweets, thank you for the read. I have some thoughts. https://twitter.com/... https://twitter.com/...
  • @dennisk_90 Dennis on x
    The man is literally using a bunch of 10/10 as an argument on a article about awful management and working conditions. jesus christ man, the management at CDPR is on a whole other level of incompetence https://twitter.com/...
  • @jasonschreier Jason Schreier on x
    What went wrong with Cyberpunk 2077? Interviews with more than 20 current and former CD Projekt staff paint a complex picture. Unchecked ambition, technical woes, unrealistic deadlines, and above all, one belief: “We made The Witcher 3 — it'll work out.” https://www.bloomberg.com…
  • @outstarwalker Outstar on x
    All things aside, no studio head ever should click publish under an open disregard to the negative opinion of 20 current and ex-employees because “most are anonymous” or “we have 500 employees”. They need a better PR partner to handle external comms, this wouldn't slide. https://…
  • @jonathanlack Jonathan Lack on x
    Declining to comment for the official story despite ample opportunity, then responding in piecemeal fashion to certain claims taken out of context: yeah that's pretty much what I'd expect from these goobers at this point. https://twitter.com/...
  • @demanrisu Damon on x
    how much do you think this guy gets paid to be this terrible at PR https://twitter.com/...
  • @antsstyle Ant on x
    A deliberately malicious response for a head of studio. A mix of fallacies ("you can't know most staff knew w/o talking to most of them") and avoiding responsibility ("we owned up to that" only because they were caught). https://twitter.com/...
  • @justintime4alaf @justintime4alaf on x
    “Actually our game is great. Did you see the scores?” is a hell of a take. Every time one of the execs talk, they manage to find a whole new foot to shove in their mouths. Also it's PAINFULLY obvious you're avoiding talk about making your workers crunch... Because you did that. h…
  • @_hayleyelise Hayley Elise on x
    Incredible that cdpr internally buy into the “witcher 3 is the best game ever made” hype that is pretty obviously untrue for any gamer who doesn't see geralt as a desirable self-insert.q https://twitter.com/...
  • @patstaresat @patstaresat on x
    You're right Adam ‘missing’ features is totally part of the creation process I'm sure you guys always planned for Cops to spawn in 10 feet behind the player or for cars to follow pre-determined paths because the game has no driving AI. https://twitter.com/...
  • @theycallmedsp Phil on x
    CDPR can't stop screwing up. Now the studio head is saying 20+ employees aren't reputable sources, and that the game actually isn't so bad bc it got 9s and 10s from PC gamers. IT WAS REMOVED FROM PSN IN AN UNPRECEDENTED EVENT. This guy needs to be REMOVED from leadership ASAP. ht…
  • @jasonschreier Jason Schreier on x
    A few responses from CD Projekt studio head and Cyberpunk 2077 director Adam Badowski: https://twitter.com/...
  • @xoxogossipgita @xoxogossipgita on x
    If twenty staffers are willing to speak on the record, anonymously or not, it says a lot about the work environment there. Workers risk a LOT by speaking to press—calling these 20 sources frauds just says you believe CDPR's intimidation tactics are working. https://twitter.com/..…
  • @beatemupswood Wood Hawker on x
    Everyone finally realizing CD Projekt lied: 😲 Me: 😏 https://twitter.com/...
  • @iansherr Ian Sherr on x
    You'd think developers would have learned this playbook doesn't work anymore? https://twitter.com/...
  • @tomwarren Tom Warren on x
    super interesting read on what went wrong with Cyberpunk. It's very clear this game should not have been released in 2020 https://twitter.com/...
  • @gameonysus Janet Garcia on x
    The emperor had no clothes. What a wild release. https://twitter.com/... https://twitter.com/...