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Kuo revises forecast and says an under-display Touch ID for iPhone will not arrive until H2 2023 and a foldable iPhone is not expected until 2024

9to5Mac José Adorno

Context & Ripple Effects

Four months earlier, Kuo had Apple launching a foldable iPhone with an 8-inch QHD+ flexible OLED display in 2023, shipping 15–20 million units that year. Today's revision walks both dates back — under-display Touch ID to H2 2023 and any foldable iPhone to 2024 — making this the first visible crack in the aggressive timeline.

The subsequent record validates the skepticism baked into this downgrade: by 2025 Kuo was describing a $2,000+ book-style foldable targeting Q4 2026 mass production, and by mid-2026 suppliers were still planning fewer than 1 million units for Q3, with preorders at risk of slipping to Q4. The 2023 ship date never materialized at anything close to the original volume.

First-order effects

  • Buyers counting on Touch ID's return get a firmer answer: under-display hardware is now an H2 2023 proposition, so Face ID remains the sole biometric path on iPhones through at least two more annual cycles.
  • Apple's supplier base loses its assumed 2023 foldable window, pushing flexible-OLED ramp plans and any component commitments tied to a 2024-or-later launch.

Second-order effects

  • Rival foldable makers get a longer uncontested runway: with Apple absent from the category through at least 2023–2024, there is no iPhone-shaped competitive forcing function on their pricing or design cycles in that window.
  • Analyst-driven expectations reset across the supply chain — when the most-followed Apple forecaster cuts a timeline, component makers' capacity and tooling decisions anchored to the earlier date carry stranded-cost risk.

Third-order effects

  • The pattern that holds here — an initial forecast of 15–20 million foldable units in 2023 collapsing into a sub-one-million-unit quarter in 2026 — suggests first-pass timelines for unannounced Apple form factors should be treated as upper bounds, not baselines, by investors and suppliers alike.
  • If the cadence continues, foldable iPhones settle into a niche premium tier rather than a mainstream replacement cycle, keeping Apple's revenue structure dependent on incremental slab-phone upgrades for years longer than early forecasts implied.

The trend: Forecasts for unreleased Apple hardware form factors systematically front-run reality, with foldable-iPhone timelines slipping year after year from a projected 2023 launch toward an actual late-decade debut.

Discussion

  • @markgurman Mark Gurman on x
    “iPhone 14” and “iPhone 15” sound like reasonable names, but when you start getting to “iPhone 16,” “iPhone 17,” “iPhone 18,” it starts to sound odd. At least to me. Numbers need to go at some point.
  • @counternotions Kontra on x
    Apple's late to netbooks Apple's late to Blue-ray Apple's late to smartTVs Apple's late to wearables Apple's late to 5G Apple's late to foldables . . . Macworld headline, Sept 18, 2021: “Apple's next big thing feels further away than ever”