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Chronicles

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Twitter announces a crisis misinformation policy, including adding a warning to highly visible tweets with misleading information and disabling engagement

Twitter

Context & Ripple Effects

Twitter had already moved from labeling disputed COVID-19 posts to warning users about misleading COVID-19 content, then extended election rules to claims that could disrupt the transfer of power. It also tested friction at the sharing step through retweet and quote-tweet warnings for posts flagged under its misinformation rules.

The crisis policy broadens that enforcement playbook beyond a single subject area: Twitter is pairing visibility-based labels with the removal of engagement tools, making distribution controls part of its response to acute misinformation events.

First-order effects

  • Authors of misleading, highly visible tweets covered by the policy face warning labels and the immediate loss of engagement functions on those posts.
  • Twitter must apply its misinformation determinations alongside a visibility threshold, rather than relying only on topic-specific COVID-19 or election rules.

Second-order effects

  • The policy shifts intervention from informing viewers to constraining amplification: Twitter's earlier warnings before liking labeled posts were associated with a 29% drop in quote-retweets of misinformation.
  • Newsworthy accounts and other high-reach publishers have a stronger incentive to avoid claims that trigger labels, since disabled engagement removes a key mechanism for further circulation.

Third-order effects

  • If retained across future events, the policy establishes crisis moderation as a reusable distribution-control framework rather than a set of one-off rules for elections or health claims.
  • The later end of COVID-19 harmful-misinformation enforcement underscores that this framework's industry significance depends on whether Twitter sustains enforcement rather than merely publishes a policy.

The trend: Platform misinformation policy is evolving from labels alone toward combining contextual warnings with limits on how flagged content can be amplified during crises.

Discussion

  • Twitter Help Center Twitter Help Center on x
    Crisis misinformation policy
  • @twittersafety @twittersafety on x
    People turn to Twitter during crisis times to share news, find support, and stay connected. Today, we're launching a crisis misinformation policy so Twitter doesn't recommend or amplify viral, false content that can further harm already vulnerable groups. https://blog.twitter.com…
  • @yoyoel Yoel Roth on x
    We're focused on ensuring people have access to credible information when it matters most. Today, we're introducing a new Crisis Misinformation Policy to help protect the conversation on Twitter, starting with a focus on the Russian invasion of Ukraine. https://twitter.com/...
  • @b_fung Brian Fung on x
    (Of course, the new policy comes right as multiple US states have sought to restrict how tech platforms can moderate their services.)
  • @jessicavaugn Jessica Vaugn on x
    Interesting this was introduced right after the disinformation board from daddy government was dissolved for 1A liability concerns. People are always telling you who they are. Think about what this says about who formed the policy and what values are deficient. https://twitter.co…
  • @rep … Rep. Marjorie Taylor Greene🇺🇸 on x
    Don't worry everyone, when public outrage stops the regime from instituting their Ministry of Truth through Homeland Security, they turn to their corporate counterparts to get the job done. #CorporateCommunism is the real threat. Hopefully @elonmusk will be able to fix it here. h…
  • @oilfield_rando Oilfield Rando on x
    If you thought Elon would save the day you obviously never heard the one about those Thai kids stuck in a cave lol https://twitter.com/...
  • @brokebackusa David Leatherwood on x
    Twitter now believes it is the ultimate arbiter of truth https://twitter.com/...
  • @niemanlab @niemanlab on x
    Twitter has a new crisis misinformation policy. Tweets classified as misinformation will not necessarily be deleted or banned. The company will add a warning label requiring users to click a button before the tweet can be displayed. https://www.theverge.com/...
  • @chellaney @chellaney on x
    Social-media giants have sought to control narratives on some key issues—e.g., they censored the Covid lab-leak hypothesis and the Hunter Biden laptop story. Now Twitter says it will sit in judgment on what constitutes “misinformation” on the Ukraine war. https://blog.twitter.com…
  • @joanneleon Joanne Leon on x
    The examples given in Twitter's new “crisis misinformation” policy sound like preparation for an escalated or wider war https://blog.twitter.com/... https://twitter.com/...
  • @tsimonite Tom Simonite on x
    Does Twitter's definition of “vulnerable groups” here include its own shareholders? https://twitter.com/...
  • @moneyries Brian Ries on x
    Twitter's new crisis misinformation policy aims to prevent harm against vulnerable communities during times of crisis. Important to note this doesn't impact commentary, personal anecdotes, first-person accounts https://blog.twitter.com/...
  • @tomfitton Tom Fitton on x
    In a brazen show of contempt for @ElonMusk's free speech agenda, “commie” @Twitter announces new policy to censor, vandalize and suppress user tweets. https://blog.twitter.com/...
  • @b_fung Brian Fung on x
    Twitter says it'll now label and suppress misinformation surrounding crises like armed conflict and natural disasters, under a new crisis misinfo policy meant to slow the spread of viral falsehoods “that might bring harm to crisis-affected populations”: https://blog.twitter.com/.…
  • @pkafka Peter Kafka on x
    Fascinating to see Twitter roll out plans to do *more* content moderation in advance of maybe-Elon. https://twitter.com/...
  • @heminator Mark Hemingway on x
    Given Twitter's track record, I expect this is going to blow up in our faces https://twitter.com/...
  • @willoremus Will Oremus on x
    Might sound like I'm mocking Twitter but I think something like a Crisis Misinfo Policy makes a lot of sense, process-wise. I wrote in March that tech firms need a purpose-built policy for violent conflicts and probably should have had one before now. https://www.washingtonpost.c…
  • @twittersafety @twittersafety on x
    We've been refining our approach to crisis misinformation, drawing on input from global experts and human rights organizations. As part of this new framework, we'll start adding warning notices on high visibility misleading Tweets related to the war in Ukraine. https://twitter.co…
  • @willoremus Will Oremus on x
    Twitter wins race to be the first big tech company to turn the rules it made up on the fly for Russia/Ukraine into an official policy. https://twitter.com/...
  • @yoyoel Yoel Roth on x
    Especially during moments of crisis, misleading claims can go viral while the truth is still asleep. To help address these dynamics, we won't amplify or recommend potentially misleading content about crises, as soon as we find credible evidence a claim may be misleading.
  • @yoda @yoda on x
    this is good. https://blog.twitter.com/... https://twitter.com/...