Sources: Apple decided not to replace departing VP of Industrial Design Evans Hankey; its group of ~20 industrial designers will report to COO Jeff Williams
Bloomberg Mark Gurman
Related Coverage
- Jeff Williams has taken control of Apple's industrial design team AppleInsider
- Apple to eliminate ‘industrial design chief’ position; team will now report to COO Jeff Williams 9to5Mac
- Apple does not plan on replacing its outgoing VP of industrial design, employees “irked” iThinkDifferent
- Apple Drops Its Industrial Design Leadership Role Pixel Envy
- Is Apple's chief operating officer its new Jony Ive? Fast Company
Discussion
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@markgurman
Mark Gurman
on x
New story: Apple has decided it won't replace its departing industrial design chief Evans Hankey in a significant shift, dropping a critical role in the post Jony Ive era. Apple's designers will now report directly to COO Jeff Williams. https://www.bloomberg.com/...
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@detroitborg
Michael Kukielka
on x
To be fair, Apple design has given way to improving functionality and utility, without really degrading design. Macs in particular have gone through a function-first renaissance and they look better than ever because of it. So I'm unmoved by these changes at the top.
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@jonyiveparody
@jonyiveparody
on x
I am an irreplaceable legend. https://twitter.com/...
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@trippmickle
Tripp Mickle
on x
End of an era. With Jony Ive's exit in 2019, Apple's elite design team lost its powerful voice inside an incredibly hierarchical company. Replacing one of the world's elite designers — and his decades of political capital — was never going to be easy. https://twitter.com/...
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@mgsiegler
M.G. Siegler
on x
Design is how it worked. https://twitter.com/...
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@newsynick
Nick Turner
on x
This is wild. Apple's head of industrial design used to be the biggest rock star at the company. Now Apple is going to eliminate the role. The Jony Ive era is definitely long gone. https://www.bloomberg.com/... via @markgurman
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@parkerortolani
Parker Ortolani
on x
what on earth https://twitter.com/...
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@newsynick
Nick Turner
on x
It makes you wonder if you'll still be able to identify the Apple aesthetic in a few years. Or will it just be the same as it is now.
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@daniellesacks
Danielle Sacks
on x
Wow, first the Genius Bar workers unionize over pressure to constantly upsell and now this. Not the halcyon Apple of my youth. https://www.bloomberg.com/...
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@whatthebit
Stefan Constantine
on x
Design by committee is always a wonderful idea. ::starts fucking crying:: https://twitter.com/...
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@rustybrick
Barry Schwartz
on x
I am not sure I can say I saw this coming... https://twitter.com/...
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@zollotech
Aaron Zollo
on x
Well...let's hope that's for the better and not otherwise https://twitter.com/...