Discussion

• @mattnavarra Matt Navarra on x

  NEW! Facebook will reveal even more details about why your seeing specific ads in your feed ...Including how BOTH your on and off-Facebook online activity is influencing the ads it shows you. https://about.fb.com/... https://twitter.com/...

• @rmsherman Rob Sherman on x

  Machine learning transparency is a key policy priority, but it's tough to thread the needle of making info accessible while also concrete & actionable. Today we're announcing progress on this front w/ updates to @Meta's “why am I seeing this ad” feature. https://about.fb.com/... …

• @whotargetsme @whotargetsme on x

  New ad transparency panels from @meta. Will people feel reassured and recognise the behaviours described (which then feed the machine learning models which help target the ads)? Or will it put them off? https://about.fb.com/...

• @andymstone Andy Stone on x

  Our “Why Am I Seeing This” tool - which we've had for almost a decade - will now show people even more information about why they see the ads they do. https://about.fb.com/...

• @karissabe Karissa Bell on x

  Meta/Facebook will start to be a little more explicit about how it tracks what you're doing outside of its services in order to show you specific ads https://twitter.com/...

• @nickclegg Nick Clegg on x

  The “Why am I seeing this ad” tool makes it easier to understand why you see the ads you do on Facebook. This update gives greater transparency about how machine learning shapes & delivers these ads, as well as giving you more ways to find our ads controls https://about.fb.com/..…