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Memo: JPMorgan's asset management unit cuts ties with proxy advisory firms to use its AI-powered Proxy IQ platform to assist on US votes, an industry first

Bank's asset and wealth-management unit will use in-house, AI-powered platform to cast shareholder votes

Wall Street Journal Jack Pitcher

Context & Ripple Effects

JPMorgan has been extending in-house AI from investment analysis—through its earlier IndexGPT initiative—to internal knowledge-work tools, including an in-house LLM for performance reviews. Proxy IQ moves that build-versus-buy approach into a consequential asset-management workflow.

The change matters because shareholder voting has traditionally relied on specialist external advice. Bringing that support inside makes JPMorgan’s AI stack part of its governance process, not just staff productivity.

First-order effects

  • JPMorgan Asset & Wealth Management will stop using proxy advisory firms for U.S. shareholder voting and instead use Proxy IQ to assist its decisions.
  • The affected advisory firms lose JPMorgan as an external client, while JPMorgan gains a proprietary workflow connecting its voting process to its own AI platform.

Second-order effects

  • Other large asset managers may face added pressure to show whether their proxy-voting processes can be differentiated internally or still warrant outsourced research.
  • Proxy advisers may need to emphasize the independence, research depth, and benchmark value of their offerings as large clients build internal alternatives.

Third-order effects

  • If replicated, AI could shift proxy voting from a standardized outsourced service toward a proprietary capability of the largest asset managers, concentrating process advantages with firms able to build and govern such systems.
  • The durable question becomes whether internal AI tools can preserve a clear, auditable basis for voting decisions as external advisers play a smaller role.

The trend: Asset managers are moving AI from back-office assistance into investment-adjacent and governance decisions, using proprietary systems to reduce reliance on outside intermediaries.