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Reddit surpasses TikTok as the fourth most-visited social media service in the UK, likely driven by changes to Google's search algorithms and AI deals

Platform is now Britain's fourth most visited social media site as users seek out human-generated content

The Guardian Michael Savage

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    Reddit overtakes TikTok in UK thanks to search algorithms and gen Z
  • r/europe r on reddit
    Reddit overtakes TikTok in UK thanks to search algorithms and gen z
  • r/unitedkingdom r on reddit
    Reddit overtakes TikTok in UK thanks to search algorithms and gen z