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VOICE ARCHIVE

Tiffany Hsu

@tiffkhsu
15 posts
2022-10-13
More multilingual fact checking outfits ahead of the midterms are dealing with misinfo in more languages on more topics and across more platforms. “We feel like we are fighting a giant,” @TamoaC said. “We are doing our work, but Big Tech can do more.” https://www.nytimes.com/...
2022-10-13 View on X
New York Times

Research: social media accounts pushing misinformation are targeting users in non-English languages before the US midterms, with scant resistance from platforms

Tiffany Hsu / New York Times : Tweets: @hispaniccaucus , @grahamallen_1 , @themexican , @davidlaz , @meteor_blades , @tiffkhsu , @niubi , @researchbuzz , and @ceciliakang Tweets: ...

2022-05-06
What happens when your company, which is funded almost entirely by ads, is bought by a guy who says he hates them? @kateconger and I consider the tricky relationship between Twitter, Elon Musk and Madison Avenue. https://www.nytimes.com/...
2022-05-06 View on X
New York Times

Elon Musk's hate for ads conflicts with Twitter's business model, as ad execs say they will move spending elsewhere if the company relaxes content moderation

What happens when your company, which is funded almost entirely by ads, is bought by a guy who says he hates them? @kateconger and I consider the tricky relationship between Twitter, Elon Musk and Madison Avenue. https://www.nytimes.com/...
2022-05-06 View on X
Axios

Filing: Elon Musk raises $7.14B for his Twitter bid from Saudi Prince Alwaleed, Larry Ellison, Sequoia, VyCapital, Binance, a16z, and others; Ellison gives $1B

Elon Musk on Thursday disclosed a group of co-investors in his Twitter takeover.  The names are impressive, but most of their check sizes aren't. Source: SEC.gov .

2021-11-14
Audio platforms attract charismatic hosts, millions of fans and, in the pandemic, a hefty serving of vaccine misinformation. While social media outlets now attempt to remove such content, major audio companies appear to take a light touch. W/ @marcatracy https://www.nytimes.com/...
2021-11-14 View on X
New York Times

Apple, Spotify, and other companies that distribute podcasts have done little to rein in COVID-19 misinformation, escaping the scrutiny social media giants face

False statements about vaccines have spread on the “Wild West” of media, even as some hosts die of virus complications. Tweets: @carnage4life , @evan_greer , @derekwillis , @shanoo...

2021-02-27
Have you had your plus sign today? As Paramount+ (which includes 60 Minutes+) rolls out, joining Apple TV+, Disney+, Discovery+ and so many more, naming experts think the streaming industry has a surplus of the suffix. https://www.nytimes.com/...
2021-02-27 View on X
New York Times

The use of “+” to name on-demand services was fine when streaming was new but has become a cliché and a minus

and was surprised to earn $30,000 for it.” https://www.nytimes.com/... Shira Ovide / @shiraovide : Guys, @tiffkhsu wrote about the PLUS SIGN taking over streaming and it is gloriou...

2021-02-19
U.S. Chamber of Commerce, Internet Assn., Netchoice and the Computer & Communications Industry Assn. sue Maryland over the state's digital ad tax, calling it “a punitive assault” From the lawsuit: https://twitter.com/...
2021-02-19 View on X
Washington Post

The Internet Association, whose members include Facebook and Google, joins a lawsuit from the US Chamber of Commerce challenging Maryland's digital services tax

and stop other local governments from following its lead. https://www.washingtonpost.com/ ... Shira Ovide / @shiraovide : (Mostly) unsnarky question: Is it a sound strategy for eve...

2020-09-30
Alex Schultz, Facebook's new CMO, replaces Antonio Lucio and now has the tough task of marketing a company that is trying to repair its reputation while struggling not to hamper an already fraught election process. https://www.facebook.com/...
2020-09-30 View on X
Bloomberg

Facebook promotes longtime growth executive Alex Schultz to take over as chief marketing officer following Antonio Lucio's departure last month

Bloomberg :

2020-08-02
Big spenders cut an estimated $30 million+ from their Facebook budgets in July due to the #StopHateForProfit boycott. But many other top advertisers kept right on spending. W/ @eleanor_lutz https://www.nytimes.com/...
2020-08-02 View on X
New York Times

Ad analytics platform Pathmatics: Facebook's top 100 advertisers spent $221.4M from July 1 through July 29, down 12% YoY from the $251.4M they spent in 2019

Major advertisers on Facebook reduced their spending by millions of dollars in July, but not enough to significantly damage the platform's revenue.

2020-06-28
Unilever on pulling U.S. ad spending from Facebook, Instagram and Twitter for at least the rest of the year, “during this polarized election period”: “Continuing to advertise on these platforms at this time would not add value to people and society.” https://twitter.com/...
2020-06-28 View on X
Wall Street Journal

Unilever says it will halt US advertising on Facebook and Twitter for at least the remainder of 2020, citing hate speech and divisive content on the platforms

to the point where it has de-indexed entire countries rather than do so — but that dam broke this week. Why? https://www.cjr.org/... Alexia Bonatsos / @alexia : Facebook on the oth...

Unilever on pulling U.S. ad spending from Facebook, Instagram and Twitter for at least the rest of the year, “during this polarized election period”: “Continuing to advertise on these platforms at this time would not add value to people and society.” https://twitter.com/...
2020-06-28 View on X
CNN

With top 100 brands contributing only an estimated 6% of Facebook's revenue and Zuckerberg's voting control over the company, ad boycott's impact may be limited

(CNN)For years, Facebook (FB) has been viewed as one of the only truly indispensable digital advertising platforms for big …

2020-06-27
Unilever on pulling U.S. ad spending from Facebook, Instagram and Twitter for at least the rest of the year, “during this polarized election period”: “Continuing to advertise on these platforms at this time would not add value to people and society.” https://twitter.com/...
2020-06-27 View on X
Mark Zuckerberg

Zuckerberg says Facebook will now label content that violates its rules but was left up because it was deemed newsworthy and of public interest

Three weeks ago, I committed to reviewing our policies ahead of the 2020 elections.  That work is ongoing, but today I want to share some new policies …

Unilever on pulling U.S. ad spending from Facebook, Instagram and Twitter for at least the rest of the year, “during this polarized election period”: “Continuing to advertise on these platforms at this time would not add value to people and society.” https://twitter.com/...
2020-06-27 View on X
Wall Street Journal

Unilever says it will halt US advertising on Facebook and Twitter for at least the remainder of 2020, citing hate speech and divisive content on the platforms

like @NAACP — and Internet activists, namely @slpng_giants, who have figured out how to leverage social media to trigger corporate action. That's new. https://twitter.com/... Tyler...

2020-04-30
Millions of email addresses were left exposed by companies like Quibi, JetBlue and Wish and passively collected by third party advertising and analytics companies like Google and Facebook, according to a new report. https://www.nytimes.com/...
2020-04-30 View on X
Zach Edwards

Researcher: major sites like Wish and Mailchimp were leaking email addresses to ads and analytics companies including Facebook and Twitter via URL query strings

Breaches have been found on websites including Wish.com, JetBlue.com, Quibi.com, WashingtonPost.com, NGPVan.com and numerous other organizations...

2020-04-27
A recent State Farm ad shows a digitally manipulated 38-year-old Kenny Mayne in 1998, making predictions about 2020. The original pre-coronavirus plan had the ESPN broadcaster, now 60, doing man-on-the-street interviews in Chicago. https://www.nytimes.com/...
2020-04-27 View on X
New York Times

As the pandemic halts filming, ad agencies are increasingly turning towards digitally altered, deepfake-style ads that repurpose old footage for new uses

With the pandemic having shut down production, companies are asking ad agencies to create commercials made up of digitally altered footage. Tweets: @edbott , @tiffkhsu , @joshstern...

2020-04-24
Amid a flood of sketchy ads, Google will force all advertisers to verify their identities, as it does already for political advertisers. Consumers can see basic information about an advertiser and choose whether to block all of the company's ads. https://www.blog.google/...
2020-04-24 View on X
CNBC

Google to require all advertisers to verify their identities, starting in the US; existing advertisers will have 30 days to complete the verification process

- Google began requiring political advertisers wanting to run election ads on its platform to verify their identity back in 2018.