2024-01-18
Clean Room tech is so hot right now. @LiveRamp is acquiring Habu: https://www.businessinsider.com/ ... [image]
Reuters
LiveRamp, which matches up customer datasets for brands, advertisers, and retailers, plans to acquire marketing data startup Habu for $200M in cash and stock
Abigail Summerville / Reuters :
2022-06-30
Interesting new feature designed to strip critical platform tracking params (ie. fbclid) released on Firefox today. It's off by default, but will likely grow and further decrease signal resilience (and thus, increase reliance on PII collection methods). https://www.bleepingcomputer.com/ ...
BleepingComputer
Firefox now offers a feature to strip some web trackers of Meta, HubSpot, and Marketo from URLs, following similar functionality in Brave
Release Notes tell you what's new in Firefox. As always, we welcome your feedback. Pieter Arntz / Malwarebytes Labs : Update now! Mozilla fixes security vulnerabilities and introd...