2024-05-20
It's not ‘TV Week’ anymore as streamers dominate the advertising upfronts. Good roundup of takeaways from @SteveBattaglio https://www.latimes.com/...
Los Angeles Times
At the 2024 Upfronts, streaming services dominated with Amazon Prime Video and Netflix making their debut, and live sports and ad tech were given more attention
Stephen Battaglio / Los Angeles Times :
2021-07-17
So you're on the fence about seeing F9. Would getting a personalized video greeting from John Cena help? story by @thewendylee https://www.latimes.com/...
Los Angeles Times
How movie studios are using Cameo, Twitter Spaces, and TikTok to create personalized ads and experiences to attract audiences
including @JohnCena & @Ludacris — can tune in remotely and take questions from fans. https://www.latimes.com/... https://twitter.com/... Arthur Leopold / @arthur_leopold : Great @l...
2021-03-19
Despite streaming's surge, the combined theatrical and home entertainment market shrank 18% to $80.8 billion in 2020 https://www.latimes.com/... https://twitter.com/...
Los Angeles Times
MPAA: global video subscriptions grew to 1.1B, up 26% YoY; global spending on home entertainment grew 23% YoY to $68.8B with digital entertainment making up 76%
Ryan Faughnder / Los Angeles Times :
2020-10-03
This Relativity Media sequel was way too predictable https://twitter.com/...
Business Insider
Six former Triller employees say the 13M MAUs it announced in Oct. 2019 was over 5X what they were seeing on internal metrics, as a screenshot shows ~2M MAUs
Dan Whateley / Business Insider :