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VOICE ARCHIVE

Naomi Nix

@naominixwrites
29 posts
2026-02-14
Though it's hardly a surprising take coming from a Meta staffer. The company has been benefiting from a shift in the public conversation about its services since Elon Musk took over Twitter.
2026-02-14 View on X
New York Times

Memo: Meta considered adding facial recognition to its smart glasses during a “dynamic political environment” in the US when civil society groups are distracted

In an internal memo last year, Meta said the political tumult in the United States would distract critics from the feature's release.

2026-02-10
As the youth safety case against Meta in New Mexico begins, you might wonder what the company has been doing while it's faced intense regulatory scrutiny over the safety of its social networks. One answer? Recruiting more teens to Instagram. More in the link below
2026-02-10 View on X
Associated Press

Opening statements in New Mexico's Meta lawsuit: state prosecutors argue that Meta misrepresented the safety of its platforms, while Meta's attorney pushes back

Meta has failed to disclose what it knows about the harmful effect of its platforms on children in violation …

2025-12-27
One takeaway: By focusing on teens, Meta was fighting for cultural relevancy for its buzziest social network. Not getting a foothold in that generation would hurt the company's longterm growth. IG hoped to achieve 0% growth y/y for teens in developed markets by the end of 2024.
2025-12-27 View on X
Washington Post

Internal documents show Instagram's aggressive campaign to win back teens, including by boosting teen-friendly influencers, adjusting its algorithm, and more

The company pursued a yearslong strategy to win teens back even after critics said it wasn't safe, records show.

Instagram's strategies included installing a “living museum” in its offices to help employees internalize the lifestyles of teenagers. It also sought to elevate teen friendly influencers and tweak the platform to help them connect with friends— the app's main draw.
2025-12-27 View on X
Washington Post

Internal documents show Instagram's aggressive campaign to win back teens, including by boosting teen-friendly influencers, adjusting its algorithm, and more

The company pursued a yearslong strategy to win teens back even after critics said it wasn't safe, records show.

2025-09-08
A teen told Meta researchers his brother, then under 10, had been sexually propositioned through Meta's VR headsets multiple times. Their boss told them to delete the evidence, they said. That's one example in our new investigation about Meta's crack down on internal research. [image]
2025-09-08 View on X
Washington Post

Current and ex-Meta employees submitted documents and affidavits to Congress alleging that Meta suppressed research on child safety risks in its VR platforms

The company's lawyers intervened to shape research that might have shed light on risks in virtual reality, four current and former staffers have told Congress.

2024-09-17
So Instagram launched new “teen accounts” with stricter safety defaults for younger users.  The company is forcing 13-16 year olds to enable parental supervision if they want to change their initial settings.  There are plenty of unanswered questions about how this is going or not going to work out: https://www.washingtonpost.com/ ...
2024-09-17 View on X
New York Times

Instagram unveils Teen Accounts, a sweeping update to boost privacy and limit intrusive effects for under-18 users, including making accounts private by default

The app, which is popular with teenagers, introduced new settings and features aimed at addressing inappropriate online contact and content …

Will this reliably prompt more parents to supervise their teens' experiences on Instagram?  Remember, social media apps — including Instagram — have had historically poor adoption rates for parental control tools.  For Instagram it's been in the single digits, as we reported back in January. …
2024-09-17 View on X
New York Times

Instagram unveils Teen Accounts, a sweeping update to boost privacy and limit intrusive effects for under-18 users, including making accounts private by default

The app, which is popular with teenagers, introduced new settings and features aimed at addressing inappropriate online contact and content …

Also Meta may stop notifying kids at night, in an effort to get them to sleep instead of check the app. But the company hasn't change any of the fundamental incentives to keep checking the app in the first place, such as likes counts. So how effective will this measure be?
2024-09-17 View on X
New York Times

Instagram unveils Teen Accounts, a sweeping update to boost privacy and limit intrusive effects for under-18 users, including making accounts private by default

The app, which is popular with teenagers, introduced new settings and features aimed at addressing inappropriate online contact and content …

Finally, sensitive content controls may help reign in teens' exposure to some forms of toxic content. But ultimately the decider of what's sensitive is Meta. Users - including teens — don't have that much power to tell Meta that they don't want to see other types of content.
2024-09-17 View on X
New York Times

Instagram unveils Teen Accounts, a sweeping update to boost privacy and limit intrusive effects for under-18 users, including making accounts private by default

The app, which is popular with teenagers, introduced new settings and features aimed at addressing inappropriate online contact and content …

2024-09-15
New from me: At 22.6%, the share of women in the high-tech industry has barely budged over the past 2 decades, per new EEOC report. Hispanic and Black workers also underrepresented. @EEOCChair told me now is not the “time to pull back” on DEI efforts https://www.washingtonpost.com/ ...
2024-09-15 View on X
Washington Post

An EEOC analysis finds women made up 22.6% of US workers in high-tech roles in 2022, similar to the 22% in 2005, even as the number of lucrative jobs has soared

Naomi Nix / Washington Post :

2024-09-14
New from me: At 22.6%, the share of women in the high-tech industry has barely budged over the past 2 decades, per new EEOC report. Hispanic and Black workers also underrepresented. @EEOCChair told me now is not the “time to pull back” on DEI efforts https://www.washingtonpost.com/ ...
2024-09-14 View on X
Washington Post

An EEOC analysis finds women made up 22.6% of US workers in high-tech roles in 2022, similar to the 22% in 2005, even as the number of lucrative jobs has soared

Equal Employment Opportunity Commission chair urges companies not to pull back from efforts to promote workplace diversity and inclusion.

2024-09-11
Interesting that the @taylorswift endorsement was not posted on either Threads nor Twitter.  You would think she would at least cross post on those “text-based” social media apps where political conversation was designed to happen.  But I guess this just shows how weird things have gotten in the social media market lately.
2024-09-11 View on X
Taylor Swift on Instagram

Taylor Swift says she's voting for Kamala Harris, noting that Donald Trump sharing an AI-generated image of her “endorsing” him prompted her to reveal her plans

Like many of you, I watched the debate tonight.  If you haven't already, now is a great time to do your research …

2024-08-19
New: For years, Silicon Valley touted its commitment to improving diversity in the industry by giving grants to DEI groups. Now, many of those orgs are closing, cutting staff or rebranding their efforts to stay afloat: /w @Cat_Zakrzewski & @nitashatiku https://www.washingtonpost.com/ ...
2024-08-19 View on X
Washington Post

Girls In Tech, Women Who Code, and other groups that aimed to diversify Silicon Valley are closing or rebranding to stay afloat, as critics attack DEI efforts

Groups like Girls In Tech and Women Who Code promised to attract women and people of color to the tech industry.

2024-07-04
A year ago, we didn't know what Threads would be come. It was just clear — as evidenced by millions of sign ups — that there was appetite for a rival to Twitter. Today, I think the niche Threads fills is still fuzzy, and the social media market remains increasingly fractured.
2024-07-04 View on X
The Verge

Mark Zuckerberg says Threads has 175M+ MAUs, up from 150M in April, ahead of its one-year anniversary on July 5; source: Meta may turn on ads in Threads in 2025

A year ago, we didn't know what Threads would be come. It was just clear — as evidenced by millions of sign ups — that there was appetite for a rival to Twitter. Today, I think the niche Threads fills is still fuzzy, and the social media market remains increasingly fractured.
2024-07-04 View on X
Platformer

Q&A with Adam Mosseri on Threads' first year, not leaning into political content, driving engagement, focusing on real-time content, the fediverse, and more

and even Threads is warming to it Leo Grieco / Proactiveinvestors UK : Meta's Threads hits milestone but lags social media giants Sean Tilley / We Distribute : A Beginner's Guide t...

2024-02-02
Welp, it's clear what wall street and congress care about are very very different. This morning, Mark Zuckerberg was on the front page of multiple newspapers for the Meta's handling of young users. Not, a word about that scrutiny was mentioned during today's earnings call.
2024-02-02 View on X
Meta

Meta reports Q4 revenue up 25% YoY to $40.1B, net income up 201% YoY to $14B, and family daily active people up 8% YoY to 3.19B for December 2023

Meta Platforms (META Quick Quote META - Free Report) … Salvador Rodriguez / Wall Street Journal : Facebook Parent Meta Initiates Dividend as Growth Continues Jonathan Vanian / CNBC...

2023-08-26
It's unclear how Trump's tweeting will affect political conversations online. But as @sarahellison and I report today platforms like Meta & YouTube are receding from their role as watchdogs against political misinfo ahead of the 2024 presidential election https://www.washingtonpost.com/ ...
2023-08-26 View on X
Washington Post

How Meta and YouTube, battered by content moderation wars, are following X in retreating from policing political misinformation, raising US 2024 election fears

Following Elon Musk's lead, Big Tech is surrendering to disinformation  —  Facebook and YouTube are receding from their role as watchdogs against conspiracy theories ahead of the 2...

2023-05-01
I spoke to more than two dozen current and former Meta employees about the morale crisis boiling inside one of Silicon Valley's biggest symbols of success. https://www.washingtonpost.com/ ...
2023-05-01 View on X
Washington Post

Sources: Meta managers built up “kingdoms” as headcount surged, before layoffs led to an unprecedented morale crisis and lower confidence in Mark Zuckerberg

Roiled by waves of layoffs and a costly investment in the metaverse, many insiders say the Facebook founder has lost his vision — and the trust of his workforce Mastodon: @atomicpo...

I also heard from many people who were confused about the company's vision and priorities. To be clear: Zuckergberg might have an outstanding year on Wall Street in 2023/2024. But many workers say the trust they had for their CEO has been damaged in ways that are hard to fix.
2023-05-01 View on X
Washington Post

Sources: Meta managers built up “kingdoms” as headcount surged, before layoffs led to an unprecedented morale crisis and lower confidence in Mark Zuckerberg

Roiled by waves of layoffs and a costly investment in the metaverse, many insiders say the Facebook founder has lost his vision — and the trust of his workforce Mastodon: @atomicpo...

I also heard a lot of anger and resentment at who was (or wasn't) being held accountable. They think their CEO —with the help of senior execs — made costly mistakes that exacerbated its financial troubles including over hiring and lack of discipline at reality labs among others
2023-05-01 View on X
Washington Post

Sources: Meta managers built up “kingdoms” as headcount surged, before layoffs led to an unprecedented morale crisis and lower confidence in Mark Zuckerberg

Roiled by waves of layoffs and a costly investment in the metaverse, many insiders say the Facebook founder has lost his vision — and the trust of his workforce Mastodon: @atomicpo...