2025-10-05
@StefanFSchubert @jburnmurdoch 1. Likely classification problem / missing something, 2. Consolidation around the winners - go look at min/dau/day on IG
Financial Times
GWI: Time spent on social media globally peaked in 2022 and is steadily declining; North America is the exception, with usage up 15% in 2024 compared to Europe
Time spent on the platforms is declining in every age group, though is most pronounced in younger generations … Stefano Santinelli : AI floods our feeds - and social media's ceilin...