2023-09-03
When I worked on Search, we found that as much as users say they hated ads, they liked ads in Search: very high relevance, and very likely purchase intent. IG doesn't have the advantage of the latter, but they have gotten very good at the former.
New York Times
Sources: Meta is considering paid, ad-free versions of Facebook and Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators
#Meta is considering paid, ad-free versions of #Facebook and #Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators. — https://www.nytimes.c...
I think there are too many ads on IG...but in the end, it is like radio or TV: we all complain about them but until we leave, there aren't actually too many ads...
New York Times
Sources: Meta is considering paid, ad-free versions of Facebook and Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators
#Meta is considering paid, ad-free versions of #Facebook and #Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators. — https://www.nytimes.c...
2023-09-02
When I worked on Search, we found that as much as users say they hated ads, they liked ads in Search: very high relevance, and very likely purchase intent. IG doesn't have the advantage of the latter, but they have gotten very good at the former.
New York Times
Sources: Meta is considering paid, ad-free versions of Facebook and Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators
The subscription plan is a response to European Union policies and court rulings to restrict Meta's data-collection practices.
I think there are too many ads on IG...but in the end, it is like radio or TV: we all complain about them but until we leave, there aren't actually too many ads...
New York Times
Sources: Meta is considering paid, ad-free versions of Facebook and Instagram for users in the EU, to fend off privacy concerns and scrutiny from EU regulators
The subscription plan is a response to European Union policies and court rulings to restrict Meta's data-collection practices.