2023-11-02
Massive (repeat: massive) enforcement decision by the @EDPB. Many will dismiss it as only applicable to Meta but regulatory rules of the road for legal bases are ubiquitous for all organisations. 🧵https://edpb.europa.eu/ ...
IAPP
The EDPB instructs the Irish DPC to ban Meta's use of Facebook and Instagram users' personal data for behavioral ads in EU and EEA countries within two weeks
An unprecedented shakeup in the advertising technology space has arrived in Europe. Changes are coming to adtech's approach …
The irony is that the decision is likely not so massive for Meta, which had announced its move to consent as its legal basis for personalised ads: https://about.fb.com/...
IAPP
The EDPB instructs the Irish DPC to ban Meta's use of Facebook and Instagram users' personal data for behavioral ads in EU and EEA countries within two weeks
An unprecedented shakeup in the advertising technology space has arrived in Europe. Changes are coming to adtech's approach …