Mike Shields

Disney and WBD announce a streaming bundle of Disney+, Hulu, and Max, with ad-supported and ad-free plans, beginning this summer in the US, with pricing to come

Disney and Warner Bros. Discovery are breaking ground in streaming with a bundled offering featuring Disney+, Hulu and Max in a single package.

Email: ad platform MediaMath, which had raised $600M and was reportedly valued at $1B+ in 2018, plans to file for bankruptcy, after acquisition talks fell apart

Meta reports Q1 revenue up 3% YoY to $28.6B, net income down 24% YoY to $5.7B, and family daily active people up 5% YoY to 3.02B for March 2023; META jumps 10%+

“We had a good quarter and our community continues to grow,” said Mark Zuckerberg, Meta founder and CEO.

The economic downturn is hurting the creator economy, one of the most-hyped sectors of the past decade, in particular since its middle class hasn't yet emerged

We're seeing the truth about one of the most-hyped sectors of the past decade.  —  After years of hype, the Creator Economy is slamming into reality.

Twitter's Chief Customer Officer Sarah Personette “resigns”; sources say ad company IPG recommended that clients pause Twitter spending over moderation concerns

> Today, more than 40 organizations signed a letter to Twitter's major advertisers urging them to commit to pulling ads if Musk follows through with promises to roll back community...

How Netflix plans to fight slowing growth, including quickly building an ad tier; Netflix accounts for ~8% of all US TV viewership, the most of any network

Lucas Shaw / Bloomberg :

Netflix says Basic with Ads will cost $6.99/month in the US and debut on November 3 in 12 countries, offering most titles, at up to 720p, and without downloads

Starting in November, Netflix will finally roll out its new ad-supported tier for just a few bucks a month …

Sources: Apple held separate exploratory discussions with media agencies about monetizing its original video content through ads, possibly as early as 2023

Internal memo: Meta plans to eliminate Instagram's Shopping page and test a simpler and less personalized version known as Tab Lite over the next few months

Instagram is planning to drastically scale back its shopping features, the company told Instagram staffers on Tuesday …

Pinterest reports Q2 revenue up 9% YoY to $666M, vs $667M est., global MAUs down 5% YoY to 433M, vs 431M est., and a net loss of $43M; stock jumps 20%+

Jonathan Vanian / CNBC : Source: Pinterest .

How Apple, Amazon, and Google are trying to win live sports streaming rights by persuading skeptical leagues to switch from traditional TV and cable networks

but not on your TV Tim Baysinger / Axios : Google makes NFL Sunday Ticket a three-way race Mike Florio / NBCSports.com : Report: Google has made a bid for Sunday Ticket Jose Montes...

Sources: Comcast and Google have emerged as the top contenders to help Netflix develop an ad-supported tier, and Netflix has discussed ad partnerships with Roku

Wall Street Journal :

Sources: Facebook is developing a “basic ads” product that uses metrics like engagement and video views instead of using anonymized personal info from users

Filing: Elon Musk raises $7.14B for his Twitter bid from Saudi Prince Alwaleed, Larry Ellison, Sequoia, VyCapital, Binance, a16z, and others; Ellison gives $1B

Elon Musk on Thursday disclosed a group of co-investors in his Twitter takeover.  The names are impressive, but most of their check sizes aren't. Source: SEC.gov .

Elon Musk's hate for ads conflicts with Twitter's business model, as ad execs say they will move spending elsewhere if the company relaxes content moderation

Disney announces a Disney+ ad-supported tier, launching in the US this year and internationally in 2023, as part of its push for 230M-260M subscribers by 2024

After leaving Meta, Brandon Silverman, co-founder of Facebook-acquired CrowdTangle, has helped craft a bipartisan bill to boost social networks' transparency

The co-founder of CrowdTangle has been working with Congress on legislation to make tech companies disclose their inner workings. Tweets: @benyt , @lauraedelson2 , @apmckay , @elip...

Instacart president Carolyn Everson says she will step down at the end of the year, less than four months after joining the company

Instacart president Carolyn Everson says she will step down at the end of the year, less than four months after joining the company

- Another high-profile Instacart executive is leaving the company.  — Carolyn Everson announced Friday she will step down as president at the end of the year.

Marketers are reacting to privacy laws and Big Tech policy changes with quizzes and other events to collect their own customer info and build detailed profiles

Suzanne Vranica / Wall Street Journal :