2024-07-23
Today is a big day for the Privacy Sandbox team. https://privacysandbox.com/... We announced that we're proposing a new approach to Sandbox on the web that we believe works for the entire industry (publishers, devs, advertisers, etc.). We plan to prioritize user choice in order to
Digiday
Google says it won't be “deprecating third-party cookies” in Chrome and will instead keep working on “privacy-preserving alternatives” via Privacy Sandbox APIs
After much back and forth, Google has decided to keep third-party cookies in its Chrome browser.
2023-06-13
“The adventure that is the end of free money continues!” https://twitter.com/...
Platformer
Reddit's API pricing changes stem from LLMs driving up the value of the site's data, an upcoming IPO, and third-party apps generating no revenue for the company
As it moves to shut down third-party apps, the site's self-governing ethos comes back to haunt it — I.
2022-06-22
(1/n) An element of logic @benthompson should add to further analysis is that in order to create a more powerful SKAdNetwork API, something that might incentivize the ecosystem away from global, unrestricted x-app identifiers, @Apple must track conversions across apps. https://twitter.com/...
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(11/n) These systems are just beginning to scratch the surface of the possible. Let's not inhibit what they can become by insisting that there's no difference between data staying on or very close to a device/browser & data spraying through unconstrained, global x-app/site IDs.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(5/n) We're in this situation where we could have a more private web & mobile life with Privacy Sandbox & @Apple's equivalents limiting the spray of unconstrained, global x-app/site IDs & replacing them with purpose limited APIs powering advertiser outcomes.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(2/n) App developers obviously must configure SKAdNetwork, so it's not like Apple is surreptitiously observing x-app transactions. Nevertheless, the signal to power SKAdNetwork is x-app.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(4/n) Therefore, as @benthompson says “definitions matter.” If SKAdNetwork were subject to the same “tracking” controls as unconstrained global x-app IDs the signals fueling it will be diminished and its outputs less compelling to developers (and advertisers).
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(9/n) If the outcome of the awareness @benthompson, @eric_seufert & others are raising is that non (technically) purpose limited, global x-app/site IDs remain because the moves @Apple & @Google are making feel unfair & anti-competitive it will be very disappointing.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(7/n) I think this is partially due to lack of understanding & partially due to a sense of unfairness. It feels unfair for the browser or OS, particularly given who they're owned by, to take away these global x-app/site identifiers & then control the replacement technologies.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(13/n) In sum, to get the more private future I know many of us want coupled powerful new APIs to power legit use cases, we need to acknowledge the difference between tracking via IDFA, third party cookie syncing and IP addresses & tracking that powers new OS & browser ads APIs.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(6/n) But many want to treat these technical advancements in privacy & data protection with the same indignation they have for the unconstrained, global x-app/site IDs.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
(10/n) I don't think we have to regress like this. I believe there is a future for powering personalization, measurement & other analytics-fueled commercial growth via combinations of privacy enhancing technologies (like SKAdNetwork or IPA) deployed at (or with) the gatekeeper.
Stratechery
An analysis of how Apple's ATT approach is blatantly anti-competitive and harms targeted advertising that is an essential ingredient to the new internet economy
Last week the German Bundeskartellamt ("Federal Cartel Office") announced in a press release:
2022-05-24
@eric_seufert My guess is that SNAP put more faith in its version of CAPI (send us hashed emails/phone #s so we have a match key) than Meta did/does. Email based matching doesn't scale well & is likely to further wither with Hide My Email, Sign In with Apple, & Google's FedCM.
CNBC
Snap stock drops 40%+ after Evan Spiegel warns employees the company will miss its Q2 revenue and earnings targets and plans to slow hiring
- Snap will miss its own targets for revenue and adjusted earnings in the current quarter, CEO Evan Speigel warned on Monday in a note to employees.
2022-02-12
I wonder how tied these commitments are to proposals w/ the Privacy Sandbox moniker. Say for instance the new PATCG says some version of @Meta & @mozilla's Interoperable Private Attribution is the right focus & @Google says it will adopt for attribution. Do commitments apply? https://twitter.com/...
The Verge
The UK's CMA accepts Google's plan to phase out and replace third-party cookies with the Privacy Sandbox and will closely monitor the product's development
Jon Porter / The Verge :
2021-08-12
I'm excited to see what @Facebook comes up with. Lots of caring, thoughtful people over there. https://twitter.com/...
The Verge