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VOICE ARCHIVE

@9to5mac

@9to5mac
90 posts
2026-03-04
MacBook Neo in the flesh #AppleLaunch [video]
2026-03-04 View on X
Tom's Hardware

Apple unveils the $599+ MacBook Neo, with a 13-inch Liquid Retina display, an A18 Pro chip, side-firing speakers, a 1080p webcam, two USB-C ports, and Touch ID

Apple debuts a new entry-level MacBook at just the right time  —  Apple finally took the wraps off its long-rumored budget laptop.

MacBook Neo in the flesh #AppleLaunch [video]
2026-03-04 View on X
Engadget

MacBook Neo hands-on: it doesn't feel budget, with an aluminum body and weighing 2.7 lbs like the Air, but it has a flimsy keyboard and no option above 8GB RAM

Devindra Hardawar /Engadget:

2026-01-23
Apple spent $10 million on U.S. lobbying in 2025, up nearly 30% from 2024 https://9to5mac.com/... by @mvcmendes
2026-01-23 View on X
Bloomberg

Analysis: the top US tech companies spent $109M on DC lobbying in 2025, topping $100M for the first time; Meta spent $26.29M, Amazon $17.78M, and Google $13.1M

Silicon Valley has learned how to succeed in Donald Trump's Washington: Spend record amounts.  Visit the White House.

2026-01-16
Apple forced to ‘fight’ for chip capacity, pay higher TSMC prices: report https://9to5mac.com/... by @iryantldr
2026-01-16 View on X
Culpium

Sources: Apple now needs to fight for TSMC production capacity amid the AI boom; Nvidia was likely TSMC's top customer in at least one or two quarters in 2025

[Exclusive] A 15-year relationship helped TSMC grow and Apple leap ahead of rivals.  But now the iPhone maker is struggling …

2025-08-18
Jeff Williams isn't the last senior level executive exit coming for Apple https://9to5mac.com/... by @apollozac
2025-08-18 View on X
Bloomberg

Sources: Meta may debut “Hypernova” smart glasses with a display for ~$800 in September; Apple delays releasing immersive video shot around Vision Pro's debut

Apple has slow-walked the release of immersive video, creating a conundrum for the Vision Pro.

2025-06-11
Apple explains Siri delays, teases more new features are coming https://9to5mac.com/... by @iryantldr
2025-06-11 View on X
TechRadar

An interview with Craig Federighi and Greg Joswiak on Apple's struggles to ship AI features demoed in 2024 using Siri's “V1 architecture” and its work on a V2

and What's Coming Next Ronil Thakkar / KnowTechie : Siri snubbed at Apple's WWDC 2025 as AI takes center stage Ben Thompson / Stratechery : Apple's WWDC 2025 marked a strategic ret...

2025-05-02
Apple updates App Store Guidelines to allow links to external payments https://9to5mac.com/... by @ChanceHMiller
2025-05-02 View on X
9to5Mac

Apple updates its App Store Guidelines to comply with a US judge's April 30 Epic injunction, letting app developers link to external payment methods in the US

Apple has officially updated the App Store Guidelines to comply with yesterday's injunction handed down in its legal case with Epic Games.

2025-04-18
ICYMI: Meta has blocked Apple Intelligence from working in its iOS apps — including Instagram, Facebook, and WhatsApp. That means you won't see Apple's AI writing tools, Genmoji, or stickers. Meta didn't state why, but it likely wants to push users toward its own AI offerings. [image]
2025-04-18 View on X
9to5Mac

Apple Intelligence features, such as Writing Tools, are no longer available in Meta's iOS apps including Facebook, WhatsApp, and Threads

Apple Intelligence was announced with iOS 18 and has been available since last October, when Apple released iOS 18.1 to the public.

2025-02-14
Apple responds to ATT pushback in Germany: “We firmly believe that users should control when their data is shared, and with whom, and will continue to constructively engage with the Federal Cartel Office to ensure users continue to have transparency and control over their data.”
2025-02-14 View on X
Reuters

Germany's Bundeskartellamt charges Apple with abusing its market power via App Tracking Transparency, giving itself preferential treatment, and requires changes

2025-01-19
Apple denies App Store profit margin is 75% - claims to have no clue https://9to5mac.com/... by @benlovejoy
2025-01-19 View on X
Financial Times

Apple CFO Kevan Parekh tells a London court it is impossible to accurately determine the App Store's standalone profitability and disputes claims of 75% margins

Kevan Parekh disputed claims the iPhone maker enjoys profit margins of about 75% on its App Store

2025-01-12
Apple Intelligence isn't helping Apple boost iPhone sales, says analyst https://9to5mac.com/... by @filipeesposito
2025-01-12 View on X
Ming-Chi Kuo

Sources: H1 2025 iPhone shipments to decline ~6%, annual shipments to remain flat at around 220M to 225M units; ultra-thin iPhone's thinnest part will be ~5.5mm

@mingchikuo [image] Forums: r/apple : New ‘iPhone 17 Air’ Rumors: Ultra-Thin 5.5mm Design, No SIM Card Slot MacRumors Forums : Apple Intelligence Isn't Driving iPhone Upgrades

2025-01-11
Apple Intelligence isn't helping Apple boost iPhone sales, says analyst https://9to5mac.com/... by @filipeesposito
2025-01-11 View on X
Ming-Chi Kuo

Sources: H1 2025 iPhone shipments to decline ~6%, annual shipments to remain flat at around 220M to 225M units; ultra-thin iPhone's thinnest part will be ~5.5mm

My latest industry research indicates that Apple will encounter more challenging hurdles in 2025, including nearly stagnant iPhone growth …

2024-12-25
Eddy Cue reveals the three reasons Apple won't build a search engine https://9to5mac.com/... by @ChanceHMiller
2024-12-25 View on X
Reuters

Filing: Apple asks to participate in the remedial phase of Google's US antitrust case, saying it can't rely on Google to defend their revenue-sharing agreements

Apple (AAPL.O) has asked to participate in Google's upcoming U.S. antitrust trial over online search, saying it cannot rely …

2024-09-15
Apple is well on its way to making iPhones theft-proof https://9to5mac.com/... by @benlovejoy
2024-09-15 View on X
9to5Mac

Apple's Activation Lock for iPhone components will make a huge dent in the market for stolen iPhones, though it introduces another barrier to DIY repairs

Apple's latest theft-prevention measure went live for beta testers yesterday: Activation Lock for iPhone components.

2024-09-09
Apple's Image Playground and Genmoji features reportedly on track for iOS 18.2 beta https://9to5mac.com/... by @mbrkhrdt
2024-09-09 View on X
Bloomberg

Sources: Apple will launch Image Playground and Genmoji as part of iOS 18.2; Sonos cuts its plans to build ~1M Ace headphones units per year to ~100K per year

Preorder and Release Dates, Prices, and Where to Get One David Snow / Cult of Mac : These new iPhone 16 cases could replace disastrous FineWoven Ezza Ijaz / Wccftech : Last-Minute ...

2024-09-08
Apple's Image Playground and Genmoji features reportedly on track for iOS 18.2 beta https://9to5mac.com/... by @mbrkhrdt
2024-09-08 View on X
Bloomberg

Sources: Apple will launch Image Playground and Genmoji in iOS 18.2; Sonos cuts its plans to build ~1M units of Ace headphones per year, to ~100K per year

Apple's AI features keep getting delayed — and that slow rollout likely means that the iPhone 16 won't see a “super cycle” of orders.

2024-08-08
macOS Sequoia to fix exploit that lets hackers access internal networks https://9to5mac.com/... by @filipeesposito
2024-08-08 View on X
Forbes

Researchers: hackers have used an 18-year-old flaw in how Safari, Chrome, and Firefox on macOS handle queries to a 0.0.0.0 IP address to breach private networks

Weaknesses in Chrome, Firefox and Safari gave hackers a route into internal networks, even those protected by firewalls, security researchers warn.

2024-08-02
Apple working with regulators to enable Apple Intelligence in China and the EU https://9to5mac.com/... by @filipeesposito
2024-08-02 View on X
Apple Inc.

Apple reports Q3 revenue up 5% YoY to $85.8B, net income up 8% to $21.4B, Americas net sales up 6% to $37.7B, and Europe net sales up 8% to $21.9B

June quarter records for Revenue and EPS Services revenue reaches new all-time high  —  Apple® today announced financial results …

Apple working with regulators to enable Apple Intelligence in China and the EU https://9to5mac.com/... by @filipeesposito
2024-08-02 View on X
CNBC

Apple Q3 revenue: iPhone down 1% YoY to $39.30B, Mac up 2% YoY to $7.01B, iPad up 24% YoY to $7.16B, and Wearables, Home, and Accessories down 2% YoY to $8.10B

but that was off a base of nearly $80 billion. … Emil Protalinski : Apple's Q3 2024 earnings are out:  —  Revenue up 5% to $85.8 billion  —  Net income up 8% to $21.4 billion  —  i...

2024-08-01
This Apple Intelligence Photos feature is my surprise early favorite in iOS 18.1 https://9to5mac.com/... by @iryantldr
2024-08-01 View on X
The Verge

Apple Intelligence in iOS 18.1 beta hands-on: meaningful Siri language understanding improvements and Siri text input is nice, but few other notable features

In iOS 18's latest developer preview, Siri gets a glow-up.  Like, the whole phone actually glows around the edges when you invoke Siri.