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The number of smartphone brands fell from 720+ in 2017 to almost 250 in 2023, as local brands lose market share due to a maturing userbase, 5G shift, and more
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Global smartwatch shipments grew 24% YoY in 2021, with a record 40M shipments in Q4; shipments in India grew 274% YoY, helped by local brands like Noise
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